Imperva Security Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Imperva Security’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Imperva Security.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Imperva Security

App Name : Imperva Security

Logo

Imperva Security-SocialPeta

OS : iOS

Network : Twitter

Developer : Imperva Inc

Publisher :

Total creative ads during the time period : 3

Duration : 1

Popularity : 156

2. Imperva Security’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Imperva Security in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Imperva Security in the recent period. As of 2020-08-12, among the Imperva Security‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-12, Imperva Security’s the proportion of networks impressions are placed like this:

Twitter’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-12, Imperva Security‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Imperva Security

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Imperva Security. We can see some advertising trends.

Top 1 Ad Creative of Imperva Security

Ad Details :

Headline :How bad bots are targeting the healthcare sector | Imperva

Text :Explore the tactics used by bad #bots that target the healthcare industry and how Imperva Advanced Bot Protection can help: https://t.co/eOHMTGYEuI

Top 2 Ad Creative of Imperva Security

Ad Details :

Headline :Imperva Shields Against Windows DNS Server RCE Vulnerability (CVE-2020-1350) | Imperva

Text :Researchers recently found a high-profile flaw, #SIGRed, in the Windows #DNS server. Thankfully, Imperva #DDoS Protection has you covered. Find out how: https://t.co/N9IEMu8NeV

Top 3 Ad Creative of Imperva Security

Ad Details :

Headline :Introducing Imperva Cloud Data Security! | Imperva

Text :Uncomplicate your cloud with Imperva #Cloud Data Security. With immediate visibility, compliance, and control, Imperva #CDS performs as quickly as you do. Learn more: https://t.co/QqeYXKZZJw

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 1 1
Popularity 52 52 52
Dimensions 944 x 350 944 x 350 1024 x 683
Creative Type Image Image Image
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for Imperva Security in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free Imperva Security’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Imperva Security, you can click the app name below to view related reports.