Inshorts - News in 60 words Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Inshorts - News in 60 words’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Inshorts - News in 60 words.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Inshorts - News in 60 words

App Name : Inshorts - News in 60 words

Logo

Inshorts - News in 60 words-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Inshorts (Formerly News in Shorts)

Publisher : Ameba,Treehouse Table,30 Day Fitness Challenge - Workout at Home,Tandem Language Exchange: Speak learn languages,USA Weather forecast,SHAREit - Transfer Share,Text Free: WiFi Calling App

Total creative ads during the time period : 2,478

Duration : 1,817

Popularity : 276,950

2. Inshorts - News in 60 words’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Inshorts - News in 60 words in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Inshorts - News in 60 words in the recent period. As of 2020-09-06, among the Inshorts - News in 60 words‘s ad creative, the Html category’s proportion is 1.45%, Video category’s proportion is 1.45%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 89.86%, Carousel category’s proportion is 7.25%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Inshorts - News in 60 words’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 36.74%,

Google Ads(Admob)’s proportion is 25.49%,

Audience Network’s proportion is 12.73%,

Instagram’s proportion is 12.56%,

Messenger’s proportion is 12.48%.

In the date of 2020-09-06, Inshorts - News in 60 words‘s network with the most ads is Facebook and its proportion is 28.99%.

3. Top 3 Ad Creative Analysis of Inshorts - News in 60 words

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Inshorts - News in 60 words. We can see some advertising trends.

Top 1 Ad Creative of Inshorts - News in 60 words

Ad Details :

Headline :India's Highest Rated News App, 100% Free

Text :Inshorts is a news app that selects latest and best news from multiple national and international sources and summarises them to present in a short and crisp 60 words or less format, personalized for you, in both, English or Hindi. All summarised stories contain only headlines and facts, no opinions...

Top 2 Ad Creative of Inshorts - News in 60 words

Ad Details :

Headline :India's Highest Rated News App, 100% Free

Text :Inshorts is a news app that selects latest and best news from multiple national and international sources and summarises them to present in a short and crisp 60 words or less format, personalized for you, in both, English or Hindi. All summarised stories contain only headlines and facts, no opinions...

Top 3 Ad Creative of Inshorts - News in 60 words

Ad Details :

Headline :50 Lakh+ लोगों की पसंद | भारत का No.1 न्यूज़ ऍप

Text :राहुल गाँधी का मोदी सरकार पर नया वार या अनुष्का-विराट के बीच की गुफ़्तगू अब दुनिया भर की ख़बरों का रस पाएं मुफ्त में वो भी अपने स्मार्टफोन पर

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 354 354 639
Popularity 999 999 999
Dimensions 1080 x 1080 1080 x 1080 1024 x 1280
Creative Type Image Image Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries India India India
Language English English Hindi

Through the above analysis, we can see that the most effective channel for Inshorts - News in 60 words in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Inshorts - News in 60 words’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Inshorts - News in 60 words, you can click the app name below to view related reports.