InvestEngine Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the InvestEngine’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps InvestEngine.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of InvestEngine
App Name : InvestEngine
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Instagram
Developer : Investengine (UK) Limited
Publisher : StockMarket Technical analysis
Total creative ads during the time period : 11
Duration : 42
Popularity : 710
2. InvestEngine’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser InvestEngine in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of InvestEngine in the recent period. As of 2020-08-10, among the InvestEngine‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-10, InvestEngine’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-08-10, InvestEngine‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of InvestEngine
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of InvestEngine. We can see some advertising trends.
Top 1 Ad Creative of InvestEngine
Ad Details ：
Headline ：Work your business cash harder
Text ：Get more from your cash reserves with an InvestEngine Business Account. Earn up to 4.9% income a year (estimated & variable) with easy access. Capital at risk.
Top 2 Ad Creative of InvestEngine
Ad Details ：
Headline ：Get a better income ISA
Text ：Earn up to 4.9% income a year
Top 3 Ad Creative of InvestEngine
Ad Details ：
Headline ：Get a better income ISA
Text ：Earn up to 4.9% income a year
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 41 | 13 | 13 |
| Popularity | 114 | 79 | 79 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 2 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | |
| Language | NA | English | English |
Through the above analysis, we can see that the most effective channel for InvestEngine in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free InvestEngine’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to InvestEngine, you can click the app name below to view related reports.