Is it Love? Stories - Otome Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Is it Love? Stories - Otome's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Is it Love? Stories - Otome.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Is it Love? Stories - Otome
App Name : Is it Love? Stories - Otome
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : 1492 Studio
Publisher : Facebook,Instagram,Is-it Love? Matt - Interactive,Love Story : Magical Princess 'dating & life sim',炎上中 -社群模擬放置型遊戲-,口袋填字,Death -Fatal Love with Tender Reaper-
Total creative ads during the time period : 576
Duration : 35
Popularity : 45,350
Check ASO Keywords of Is it Love? Stories - Otome
2. Is it Love? Stories - Otome’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Is it Love? Stories - Otome in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Is it Love? Stories - Otome in the recent period. As of 2021-03-16, among the Is it Love? Stories - Otome‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Is it Love? Stories - Otome's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.3%,
Instagram's proportion is 24.7%,
Messenger's proportion is 24.7%,
Audience Network's proportion is 24.29%,
's proportion is .
In the date of 2021-03-16, Is it Love? Stories - Otome‘s network with the most ads is Facebook and its proportion is 25.15%.
3. Top 3 Ad Creative Analysis of Is it Love? Stories - Otome
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Is it Love? Stories - Otome. We can see some advertising trends.
Top 1 Ad Creative of Is it Love? Stories - Otome
Ad Details ：
Headline ：Myriade d’univers
Text ：Découvrez vos fantasmes
Top 2 Ad Creative of Is it Love? Stories - Otome
Ad Details ：
Headline ：🪐 Countless universes 💫
Text ：📕 Countless stories in one app 📱
Top 3 Ad Creative of Is it Love? Stories - Otome
Ad Details ：
Headline ：🪐 Countless universes 💫
Text ：📕 Countless stories in one app 📱
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 19 | 31 | 31 |
| Popularity | 99 | 97 | 97 |
| Dimensions | 360 x 360 | 426 x 240 | 240 x 426 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | Messenger | Messenger |
| Related Ads | 1 | 2 | 2 |
| Countries | Monaco,Central African,Luxembourg,France,Congo,Switzerland,Belgium | Australia,United Kingdom,Russia,Canada,Italy,Netherlands | Netherlands,United Kingdom,Italy,Canada,Russia,Australia,Norway,Spain,United States |
| Language | French | English | English |
Through the above analysis, we can see that the most effective channel for Is it Love? Stories - Otome in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Is it Love? Stories - Otome's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Is it Love? Stories - Otome, you can click the app name below to view related reports, or you can find more info in ASOTools.