Kivra Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Kivra’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kivra.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Kivra
App Name : Kivra
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Kivra
Publisher :
Total creative ads during the time period : 21
Duration : 197
Popularity : 1,684
2. Kivra’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Kivra in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Kivra in the recent period. As of 2020-08-29, among the Kivra‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, Kivra’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-08-29, Kivra‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Kivra
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kivra. We can see some advertising trends.
Top 1 Ad Creative of Kivra
Ad Details ：
Headline ：Få kvittot till mobilen
Text ：Vad gör du för ”smart” med dina papperskvitton? Ladda ner Kivra och få dina ICA-kvitton direkt i mobilen https://bit.ly/kom-igång-med-kivra
Top 2 Ad Creative of Kivra
Ad Details ：
Headline ：Få kvittot till mobilen
Text ：Vad gör du för ”smart” med dina papperskvitton? 😆 Ladda ner Kivra och få dina ICA-kvitton direkt i mobilen 👉 https://bit.ly/kom-igång-med-kivra
Top 3 Ad Creative of Kivra
Ad Details ：
Headline ：Kivra
Text ：Upplev lugnet med digital post du med.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 1 |
| Popularity | 77 | 63 | 51 |
| Dimensions | 1024 x 1280 | 320 x 400 | 1080 x 1080 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Sweden | Sweden | Denmark |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Kivra in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Kivra’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Kivra, you can click the app name below to view related reports.