KNRM Helpt Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the KNRM Helpt’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KNRM Helpt.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of KNRM Helpt

App Name : KNRM Helpt

Logo

KNRM Helpt-SocialPeta

OS : iOS

Network : Facebook,Twitter,Messenger

Developer : Stichting Koninklijke Nederlandse Redding Maatschappij

Publisher :

Total creative ads during the time period : 4

Duration : 1,916

Popularity : 173

2. KNRM Helpt’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser KNRM Helpt in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of KNRM Helpt in the recent period. As of 2020-08-16, among the KNRM Helpt‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-16, KNRM Helpt’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 76.23%,

Messenger’s proportion is 23.77%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-16, KNRM Helpt‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of KNRM Helpt

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KNRM Helpt. We can see some advertising trends.

Top 1 Ad Creative of KNRM Helpt

Ad Details :

Headline :KNRM Helpt: goed voorbereid het water op - Varende vrienden van EOC

Text :De KNRM heeft een belangrijke en handige app voor watersporters. De app is er om het varen veiliger en gemakkelijker te maken voor iedereen op het water.

Top 2 Ad Creative of KNRM Helpt

Ad Details :

Headline :Alles over bootverzekeringen

Text :De bootverzekering van Nationale-Nederlanden is voor iedereen die met een gerust hart het water op wil.

Top 3 Ad Creative of KNRM Helpt

Ad Details :

Headline :KNRM Helpt: goed voorbereid het water op - Varende vrienden van EOC

Text :De KNRM heeft een belangrijke en handige app voor watersporters. De app is er om het varen veiliger en gemakkelijker te maken voor iedereen op het water.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 6 5 2
Popularity 61 59 53
Dimensions 440 x 220 600 x 302 440 x 220
Creative Type Image Image Image
Network Facebook Facebook Messenger
Related Ads 1 1 1
Countries Netherlands United States Netherlands
Language Dutch Dutch Dutch

Through the above analysis, we can see that the most effective channel for KNRM Helpt in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free KNRM Helpt’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to KNRM Helpt, you can click the app name below to view related reports.