KY Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the KY’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KY.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of KY

App Name : KY

Logo

KY-SocialPeta

OS : iOS

Network : Twitter

Developer : CRAYON INC.

Publisher :

Total creative ads during the time period : 151

Duration : 129

Popularity : 11,384

2. KY’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser KY in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of KY in the recent period. As of 2020-08-13, among the KY‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-13, KY’s the proportion of networks impressions are placed like this:

Twitter’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-13, KY‘s network with the most ads is Twitter and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of KY

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KY. We can see some advertising trends.

Top 1 Ad Creative of KY

Ad Details :

Headline :

Text :本社表参道でもナレーション録音や楽曲のプリプロができるスタジオを新設。機材やブースを整えました。 アイデアをすぐ形にできる場所と、じっくり研究できる場所があると、格段にクリエイティブのレベルは上がっていく気がしてます。 矢内景子、近谷直之、たにぐちじゅりあんよろしくお願いします! https://t.co/ElMhsrDWsT

Top 2 Ad Creative of KY

Ad Details :

Headline :

Text :想像していたより深刻な状態が続きますね。こんな時だからこそ誰かに寄り添える作品をたくさん創れたらと思います! レコーディングスタジオ、配信ライブスタジオを持っているので面白いことやりたい人がいたら是非お声がけください! #配信ライブ #配信スタジオ #レコーディングスタジオ https://t.co/48lDe6eZpw

Top 3 Ad Creative of KY

Ad Details :

Headline :

Text :矢内景子のオフィシャルアプリ「KY」内のラジオ『けりるとけころとぼく』第4回が今日公開されたんですが 自分でもびっくりするテンションの高さでずっとゲームを語る会になってるのでよかったらぜひ観てください笑 そしてだもなじゃなくてだなもだし! 後半はガンコンね笑 https://t.co/vdMN4ajlKk https://t.co/zg84oOJ0dZ

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 72 72 64
Popularity 407 406 339
Dimensions 1200 x 830 1200 x 675 1200 x 675
Creative Type Image Image Video
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries Japan Japan Japan
Language Japanese Japanese Japanese

Through the above analysis, we can see that the most effective channel for KY in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free KY’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to KY, you can click the app name below to view related reports.