La 1ère : infos, télé et radio Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the La 1ère : infos, télé et radio’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps La 1ère : infos, télé et radio.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of La 1ère : infos, télé et radio

App Name : La 1ère : infos, télé et radio

Logo

La 1ère : infos, télé et radio-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : France Télévisions

Publisher : 30 Day Fitness Challenge - Workout at Home,Ameba,YouCam Nails - Manicure Salon for Custom Nail Art,TopBuzz: Notícias,Vídeos, GIFs,Blue Light Filter,Video Collage: Mix VideoPhoto,7 Minute Workout,Fotor - Photo Editor & Collage

Total creative ads during the time period : 150

Duration : 523

Popularity : 13,395

2. La 1ère : infos, télé et radio’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser La 1ère : infos, télé et radio in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of La 1ère : infos, télé et radio in the recent period. As of 2020-09-07, among the La 1ère : infos, télé et radio‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, La 1ère : infos, télé et radio’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 84.0%,

Audience Network’s proportion is 16.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, La 1ère : infos, télé et radio‘s network with the most ads is Facebook and its proportion is 57.14%.

3. Top 3 Ad Creative Analysis of La 1ère : infos, télé et radio

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of La 1ère : infos, télé et radio. We can see some advertising trends.

Top 1 Ad Creative of La 1ère : infos, télé et radio

Ad Details :

Headline :​​​​​​​France Ô n'est "pas indispensable" pour la visibilité des Outre-mer, estime Emmanuel Macron - Outre-mer la 1ère

Text :Emmanuel Macron a justifié jeudi la fermeture annoncée de France Ô en jugeant "pas indispensable" la chaîne nationale dédiée aux Outre-mer, chacun des territoires ultramarins disposant de sa chaîne de télévision.

Top 2 Ad Creative of La 1ère : infos, télé et radio

Ad Details :

Headline :Pour l'ONU, les Chagos doivent être restitués à l'île Maurice - Réunion la 1ère

Text :L'archipel des Chagos doit revenir dans le giron de l'île Maurice. 116 pays ont voté aux Nations unis pour que la Grande-Bretagne restitue enfin ces îles qui ont été transformées en base navale pour l'armée américaine en 1965.

Top 3 Ad Creative of La 1ère : infos, télé et radio

Ad Details :

Headline :Jean-Luc "Jelem" Marius (Martinique) veut revisiter le Nouveau Testament [Tranches de vie] - Outre-mer la 1ère

Text :Le Martiniquais Jean-Luc Marius, dit "Jelem", s'est fixé une mission : révéler au grand public toutes les histoires bibliques qui ne figurent pas dans le Nouveau Testament. Un véritable sacerdoce.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 455 462 273
Popularity 999 999 999
Dimensions 660 x 371 660 x 372 660 x 371
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries France Congo,Switzerland,Belgium,Luxembourg,Monaco,France,Central African France
Language French French French

Through the above analysis, we can see that the most effective channel for La 1ère : infos, télé et radio in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free La 1ère : infos, télé et radio’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to La 1ère : infos, télé et radio, you can click the app name below to view related reports.