Lalamove ( EasyVan ) Driver Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Lalamove ( EasyVan ) Driver’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Lalamove ( EasyVan ) Driver.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Lalamove ( EasyVan ) Driver
App Name : Lalamove ( EasyVan ) Driver
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Huolala Global Investment Limited
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Total creative ads during the time period : 153
Duration : 1,272
Popularity : 13,596
2. Lalamove ( EasyVan ) Driver’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Lalamove ( EasyVan ) Driver in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Lalamove ( EasyVan ) Driver in the recent period. As of 2020-09-07, among the Lalamove ( EasyVan ) Driver‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Lalamove ( EasyVan ) Driver’s the proportion of networks impressions are placed like this:
Instagram’s proportion is 45.93%,
Messenger’s proportion is 45.93%,
YouTube’s proportion is 8.13%,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, Lalamove ( EasyVan ) Driver‘s network with the most ads is YouTube and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Lalamove ( EasyVan ) Driver
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Lalamove ( EasyVan ) Driver. We can see some advertising trends.
Top 1 Ad Creative of Lalamove ( EasyVan ) Driver
Ad Details ：
Headline ：Be a Lalamove Driver Now
Text ：May balak ka bang maging Lalamove driver pero di mo alam kung paano? Panoorin ang video...
Top 2 Ad Creative of Lalamove ( EasyVan ) Driver
Ad Details ：
Headline ：Lalamove - 年後找工作，不必擔心沒有穩定收入！
Text ：成為Lalamove機車快遞， 隨時可接單、周周賺現金！ 現在加入再額外送你$200激勵金！ #時間彈性 #找到工作前都可以兼職
Top 3 Ad Creative of Lalamove ( EasyVan ) Driver
Ad Details ：
Headline ：Be a Lalamove Driver Now
Text ：May balak ka bang maging Lalamove driver pero di mo alam kung paano? Panoorin ang video...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 349 | 318 | 213 |
| Popularity | 820 | 726 | 714 |
| Dimensions | 741 x 417 | 796 x 416 | 741 x 417 |
| Creative Type | Video | Image | Video |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 7 | 20 | 3 |
| Countries | Philippines | Taiwan,Hong Kong,Macau | Philippines |
| Language | Filipino | Chinese (Traditional) | Filipino |
Through the above analysis, we can see that the most effective channel for Lalamove ( EasyVan ) Driver in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Lalamove ( EasyVan ) Driver’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Lalamove ( EasyVan ) Driver, you can click the app name below to view related reports.