Le Monde, l’info en continu Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Le Monde, l’info en continu’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Le Monde, l’info en continu.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Le Monde, l’info en continu

App Name : Le Monde, l’info en continu


Le Monde, l’info en continu-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Messenger

Developer : Le Monde.fr

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,SmartNews: World Breaking News,TopBuzz: Notícias,Vídeos, GIFs,Video Editor with Music Star,MakeupPlus,POTO - Photo Frames & Collage

Total creative ads during the time period : 509

Duration : 782

Popularity : 21,783

2. Le Monde, l’info en continu’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Le Monde, l’info en continu in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Le Monde, l’info en continu in the recent period. As of 2020-09-05, among the Le Monde, l’info en continu‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Le Monde, l’info en continu’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, Le Monde, l’info en continu‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Le Monde, l’info en continu

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Le Monde, l’info en continu. We can see some advertising trends.

Top 1 Ad Creative of Le Monde, l’info en continu

Ad Details :

Headline :Téléchargez notre application

Text :Tous les jours, nous décryptons et vérifions les informations pour répondre à vos interrogations

Top 2 Ad Creative of Le Monde, l’info en continu

Ad Details :

Headline :Téléchargez notre application

Text :Avec l'application du Monde, restez informé tout au long de la journée

Top 3 Ad Creative of Le Monde, l’info en continu

Ad Details :

Headline :Une nouvelle année pour améliorer son savoir et renforcer sa mémoire. Testez vite Le Monde Mémorable.

Text :Approfondissez vos connaissances sur une sélection de thèmes variés.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 125 88 73
Popularity 843 572 545
Dimensions 960 x 960 1200 x 628 750 x 750
Creative Type Image Image Image
Network Facebook Facebook Audience Network
Related Ads 1 1 101
Countries Algeria,Morocco,Tunisia Morocco,Tunisia,Senegal,Algeria France,Congo,Luxembourg,Belgium,Monaco,Switzerland,Central African
Language French French French

Through the above analysis, we can see that the most effective channel for Le Monde, l’info en continu in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Le Monde, l’info en continu’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Le Monde, l’info en continu, you can click the app name below to view related reports.