Leap Top-up Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Leap Top-up’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Leap Top-up.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Leap Top-up

App Name : Leap Top-up


Leap Top-up-SocialPeta

OS : Android

Network : Facebook,Twitter,Audience Network

Developer : National Transport Authority

Publisher :

Total creative ads during the time period : 13

Duration : 1,660

Popularity : 816

2. Leap Top-up’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Leap Top-up in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Leap Top-up in the recent period. As of 2020-09-04, among the Leap Top-up‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Leap Top-up’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-04, Leap Top-up‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Leap Top-up

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Leap Top-up. We can see some advertising trends.

Top 1 Ad Creative of Leap Top-up

Ad Details :

Headline :Leap Top-Up App

Text :Use the Leap Top-Up App for Android to add travel credit to your card instantly, check your card balance, plus much more. Visit https://t.co/Dv52akQhPd

Top 2 Ad Creative of Leap Top-up

Ad Details :

Headline :An Important Message

Text :The safety of our passengers and drivers is important to us - so we have introduced measures to ensure the well-being of all. Find out more at https://t.co/BKGQyUWi18

Top 3 Ad Creative of Leap Top-up

Ad Details :

Headline :Find out more at transportforireland.ie

Text :To ensure the well-being of our passengers and drivers, wearing a face covering is mandatory on Public Transport Services. Find out more at https://t.co/BKGQyUWi18

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 45 28 1
Popularity 206 90 52
Dimensions 888 x 500 800 x 418 1200 x 675
Creative Type Video Image Video
Network Twitter Twitter Twitter
Related Ads 1 2 1
Countries Australia,Canada,United States,United Kingdom Canada,United States,Australia,United Kingdom Australia,United States,United Kingdom,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Leap Top-up in recent advertising is Twitter, and the main creative type is Video.

In conclusion: The above is a free Leap Top-up’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Leap Top-up, you can click the app name below to view related reports.