Mój Orange Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Mój Orange's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mój Orange.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Mój Orange

App Name : Mój Orange

Logo

Mój Orange-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : Orange Polska

Publisher : Instagram,Facebook,点泡泡 - Tap Tap Bubble,Ludo King,Fight - Polish Card Game (Ustawka - karcianka)

Total creative ads during the time period : 2,046

Duration : 1,163

Popularity : 168,173

Check ASO Keywords of Mój Orange

2. Mój Orange’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mój Orange in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Mój Orange in the recent period. As of 2021-03-15, among the Mój Orange‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 5.56%, Playable Ads category's proportion is 0.0%, Image category's proportion is 94.44%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Mój Orange's the proportion of networks impressions are placed like this:

Facebook's proportion is 32.46%,

Instagram's proportion is 26.67%,

Audience Network's proportion is 20.92%,

Messenger's proportion is 19.96%,

's proportion is .

In the date of 2021-03-15, Mój Orange‘s network with the most ads is Facebook and its proportion is 32.87%.

3. Top 3 Ad Creative Analysis of Mój Orange

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mój Orange. We can see some advertising trends.

Top 1 Ad Creative of Mój Orange

Ad Details :

Headline :iPhone SE 256GB eSIM Czerwony

Text :Sprawdź superceny telefonów w Planie Mobilnym 75.
Internet - bez limitu GB!
Rozmowy, SMS/MMS w kraju i roamingu UE również bez limitu.
Kwota abonamentu 75 zł/mies.

Top 2 Ad Creative of Mój Orange

Ad Details :

Headline :iPhone SE 256GB eSIM Czerwony

Text :Sprawdź superceny telefonów w Planie Mobilnym 75.
Internet - bez limitu GB!
Rozmowy, SMS/MMS w kraju i roamingu UE również bez limitu.
Kwota abonamentu 75 zł/mies.

Top 3 Ad Creative of Mój Orange

Ad Details :

Headline :iPhone SE 256GB eSIM Czerwony

Text :Sprawdź superceny telefonów w Planie Mobilnym 75.
Internet - bez limitu GB!
Rozmowy, SMS/MMS w kraju i roamingu UE również bez limitu.
Kwota abonamentu 75 zł/mies.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 129 129 129
Popularity 897 896 896
Dimensions 600 x 600 600 x 600 600 x 600
Creative Type Image Image Image
Network Messenger Instagram Facebook
Related Ads 1 1 1
Countries Poland Poland Poland
Language Polish Polish Polish

Through the above analysis, we can see that the most effective channel for Mój Orange in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free Mój Orange's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Mój Orange, you can click the app name below to view related reports, or you can find more info in ASOTools.