Menulog -Order Takeaway Online Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Menulog -Order Takeaway Online’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Menulog -Order Takeaway Online.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Menulog -Order Takeaway Online
App Name : Menulog -Order Takeaway Online
Logo：
OS : iOS
Network : Facebook,Instagram,YouTube
Developer : Just-Eat.com
Publisher :
Total creative ads during the time period : 172
Duration : 2,044
Popularity : 12,497
2. Menulog -Order Takeaway Online’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Menulog -Order Takeaway Online in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Menulog -Order Takeaway Online in the recent period. As of 2020-09-07, among the Menulog -Order Takeaway Online‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 72.73%, Carousel category’s proportion is 27.27%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Menulog -Order Takeaway Online’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 66.37%,
Instagram’s proportion is 33.63%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, Menulog -Order Takeaway Online‘s network with the most ads is Facebook and its proportion is 63.64%.
3. Top 3 Ad Creative Analysis of Menulog -Order Takeaway Online
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Menulog -Order Takeaway Online. We can see some advertising trends.
Top 1 Ad Creative of Menulog -Order Takeaway Online
Ad Details ：
Headline ：KFC
Text ：KFC delivery is a decision you won't regret... unlike the ones you made last night 😫
Top 2 Ad Creative of Menulog -Order Takeaway Online
Ad Details ：
Headline ：KFC
Text ：Had a loooooooooooooooooooooooooong day? KFC delivery's the cure.
Top 3 Ad Creative of Menulog -Order Takeaway Online
Ad Details ：
Headline ：Get it delivered!
Text ：Get your FREE Coke glass when you buy ANY large meal at Hungry Jack’s! Collect all four colours, only for a limited time. ❄
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 181 | 167 | 1 |
| Popularity | 753 | 716 | 147 |
| Dimensions | 640 x 334 | 640 x 334 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 2 | 2 | 1 |
| Countries | United Kingdom,Australia,Canada,United States | Slovenia | Australia,United Kingdom,Canada,United States |
| Language | English | NA | English |
Through the above analysis, we can see that the most effective channel for Menulog -Order Takeaway Online in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Menulog -Order Takeaway Online’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Menulog -Order Takeaway Online, you can click the app name below to view related reports.