Merge Gems! Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Merge Gems!’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Merge Gems!.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Merge Gems!

App Name : Merge Gems!


Merge Gems!-SocialPeta

OS : Android

Network : Chartboost,IronSource,UnityAds

Developer : Gram Games Limited

Publisher : Hip Hop Photo Frames,Kitty Cat Clicker - Hungry Cat Feeding Game,Virus Evolution - Merge Create Mutant Diseases,Little Panda Run,SWAT and Zombies - Defense Battle,The Greedy Cave,Car Photo Frames,Clan of Puma,Bombs explosions – simulator

Total creative ads during the time period : 29

Duration : 939

Popularity : 6,380

2. Merge Gems!’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Merge Gems! in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Merge Gems! in the recent period. As of 2020-09-02, among the Merge Gems!‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-02, Merge Gems!’s the proportion of networks impressions are placed like this:

IronSource’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-02, Merge Gems!‘s network with the most ads is IronSource and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Merge Gems!

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Merge Gems!. We can see some advertising trends.

Top 1 Ad Creative of Merge Gems!

Ad Details :

Headline :Merge Gems!

Text :Install and open the app to earn Points!

Top 2 Ad Creative of Merge Gems!

Ad Details :

Headline :Merge Gems!

Text :Install and open the app to earn Points!

Top 3 Ad Creative of Merge Gems!

Ad Details :

Headline :Merge Gems!

Text :Install and open the app to earn Points!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 297 271 206
Popularity 984 973 772
Dimensions 640 x 360 640 x 1136 640 x 1136
Creative Type Video Video Video
Network IronSource IronSource IronSource
Related Ads 6 5 5
Countries Russia,Korea,Canada Russia,Korea,Taiwan Russia,Korea
Language English English English

Through the above analysis, we can see that the most effective channel for Merge Gems! in recent advertising is IronSource, and the main creative type is Video.

In conclusion: The above is a free Merge Gems!’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Merge Gems!, you can click the app name below to view related reports.