Merge Magic! Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Merge Magic!’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Merge Magic!.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Merge Magic!

App Name : Merge Magic!

Logo

Merge Magic!-SocialPeta

OS : iOS

Network : Google Ads(Admob),Vungle,UnityAds

Developer : Gram Games

Publisher : Royale Summoners - War Of Dragon And Monster,炮塔坦克攻击-技能射击塔防游戏建兴,Mahjong Magic Journey 3 Free,Drift Mania Championship,Death -Fatal Love with Tender Reaper-,City 2048,살아남아라! 개복치

Total creative ads during the time period : 1,507

Duration : 362

Popularity : 222,160

2. Merge Magic!’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Merge Magic! in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Merge Magic! in the recent period. As of 2020-09-07, among the Merge Magic!‘s ad creative, the Html category’s proportion is 6.06%, Video category’s proportion is 87.88%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 6.06%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Merge Magic!’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 52.67%,

Google Ads(Admob)’s proportion is 29.32%,

Audience Network’s proportion is 18.01%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Merge Magic!‘s network with the most ads is Google Ads(Admob) and its proportion is 42.42%.

3. Top 3 Ad Creative Analysis of Merge Magic!

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Merge Magic!. We can see some advertising trends.

Top 1 Ad Creative of Merge Magic!

Ad Details :

Headline :Discover the Magical World.

Text :Merge eggs, plants, fruits, magical items and the creatures to create new magic.

Top 2 Ad Creative of Merge Magic!

Ad Details :

Headline :Play Merge Magic Now!

Text :

Top 3 Ad Creative of Merge Magic!

Ad Details :

Headline :Play Merge Magic Now!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 251 277 229
Popularity 999 999 999
Dimensions 406 x 720 224 x 400 720 x 1280
Creative Type Video Video Video
Network Google Ads(Admob) Facebook Facebook
Related Ads 1 1 1
Countries United States,Canada,Australia,United Kingdom Netherlands,Finland,France,United States,Israel,Guam Finland,Ireland,Poland,France,United States,Israel,Czech,Netherlands,Portugal,Guam
Language English English English

Through the above analysis, we can see that the most effective channel for Merge Magic! in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Merge Magic!’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Merge Magic!, you can click the app name below to view related reports.