Migros Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Migros’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Migros.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Migros

App Name : Migros



OS : iOS

Network : Facebook,Twitter,Instagram

Developer : Migros Ticaret A.S.

Publisher :

Total creative ads during the time period : 7

Duration : 1,577

Popularity : 324

2. Migros’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Migros in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Migros in the recent period. As of 2020-08-30, among the Migros‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, Migros’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-30, Migros‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Migros

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Migros. We can see some advertising trends.

Top 1 Ad Creative of Migros

Ad Details :

Headline :Migros Türkiye

Text :Migroskop şimdi dijitalde! 🧡 İndirimler ve Money dolu kampanyalar seninle, her yerde! Fırsatları kaçırmamak için hemen tıkla.

Top 2 Ad Creative of Migros

Ad Details :

Headline :Migros

Text :Meyve ve sebze alışverişinde 'tam bana göre' diyeceğin kampanyadan yararlanmak için hemen Migros Mobil uygulamasını indir, sadece sana özel bu fırsatı kaçırma.

Top 3 Ad Creative of Migros

Ad Details :

Headline :Migros

Text :Meyve ve sebze alışverişinde 'tam bana göre' diyeceğin kampanyadan yararlanmak için hemen Migros Mobil uygulamasını indir, sadece sana özel bu fırsatı kaçırma.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 5 1 1
Popularity 59 54 54
Dimensions 640 x 640 960 x 960 960 x 960
Creative Type Video Image Image
Network Instagram Facebook Facebook
Related Ads 1 1 1
Countries Turkey Turkey Turkey
Language Turkish Turkish Turkish

Through the above analysis, we can see that the most effective channel for Migros in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free Migros’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Migros, you can click the app name below to view related reports.