mojePZU mobile Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the mojePZU mobile’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps mojePZU mobile.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of mojePZU mobile

App Name : mojePZU mobile

Logo

mojePZU mobile-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : Powszechny Zaklad Ubezpieczen SA

Publisher : Video Editor with Music Star

Total creative ads during the time period : 31

Duration : 171

Popularity : 2,257

2. mojePZU mobile’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser mojePZU mobile in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of mojePZU mobile in the recent period. As of 2020-08-27, among the mojePZU mobile‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-27, mojePZU mobile’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-27, mojePZU mobile‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of mojePZU mobile

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of mojePZU mobile. We can see some advertising trends.

Top 1 Ad Creative of mojePZU mobile

Ad Details :

Headline :PZU

Text :Zadbaj o zdrowie i skontaktuj się z nami z domu, szczegóły sprawdź na stronie pzu.pl/zdalnie

Top 2 Ad Creative of mojePZU mobile

Ad Details :

Headline :PZU

Text :Zadbaj o zdrowie i skontaktuj się z nami z domu, szczegóły sprawdź na stronie pzu.pl/zdalnie

Top 3 Ad Creative of mojePZU mobile

Ad Details :

Headline :Praktyczna wiedza ma sens

Text :Dołącz do programu praktyk i staży w PZU! Wykorzystaj swoją wiedzę, poczuj superatmosferę i zyskaj cenne umiejętności ‍

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 28 26 26
Popularity 143 128 116
Dimensions 720 x 900 720 x 900 1201 x 629
Creative Type Video Video Image
Network Instagram Instagram Facebook
Related Ads 1 1 1
Countries Poland Poland Poland
Language Polish Polish Polish

Through the above analysis, we can see that the most effective channel for mojePZU mobile in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free mojePZU mobile’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to mojePZU mobile, you can click the app name below to view related reports.