My Digicel Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the My Digicel’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Digicel.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of My Digicel

App Name : My Digicel

Logo

My Digicel-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Digicel_Group

Publisher : Treehouse Table,Vegan Recipes Free,Korean Food Recipes - 10k Recipes,USA Weather forecast,Blue Light Filter,SHAREit - Transfer Share,7 Minute Workout,BeautyPlus - Easy Photo Editor Selfie Camera

Total creative ads during the time period : 1,046

Duration : 2,173

Popularity : 131,286

2. My Digicel’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser My Digicel in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of My Digicel in the recent period. As of 2020-09-07, among the My Digicel‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 36.96%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 23.91%, Carousel category’s proportion is 39.13%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, My Digicel’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 68.92%,

Instagram’s proportion is 11.51%,

Audience Network’s proportion is 11.44%,

Messenger’s proportion is 8.13%,

’s proportion is .

In the date of 2020-09-07, My Digicel‘s network with the most ads is Facebook and its proportion is 54.35%.

3. Top 3 Ad Creative Analysis of My Digicel

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Digicel. We can see some advertising trends.

Top 1 Ad Creative of My Digicel

Ad Details :

Headline :Shake To Win! With The New MyDigicel App

Text :MyDigicel makes managing your account simple! Download the brand new MyDigicel app for free! Stay connected with your Digicel account from anywhere! Check out our new look and features: - Access your account balance, Activate Plans and Subscriptions - Send credit to family and friends - Play Shake i...

Top 2 Ad Creative of My Digicel

Ad Details :

Headline :Shake To Win! With The New MyDigicel App

Text :MyDigicel makes managing your account simple! Download the brand new MyDigicel app for free! Stay connected with your Digicel account from anywhere! Check out our new look and features: - Access your account balance, Activate Plans and Subscriptions - Send credit to family and friends - Play Shake i...

Top 3 Ad Creative of My Digicel

Ad Details :

Headline :Shake To Win! With The New MyDigicel App

Text :MyDigicel makes managing your account simple! Download the brand new MyDigicel app for free! Stay connected with your Digicel account from anywhere! Check out our new look and features: - Access your account balance, Activate Plans and Subscriptions - Send credit to family and friends - Play Shake i...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 162 162 162
Popularity 980 979 979
Dimensions 1200 x 628 1200 x 628 1200 x 628
Creative Type Image Image Image
Network Facebook Instagram Audience Network
Related Ads 1 1 1
Countries Guyana Guyana Guyana
Language NA NA NA

Through the above analysis, we can see that the most effective channel for My Digicel in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free My Digicel’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to My Digicel, you can click the app name below to view related reports.