NBA APP(NBA中国官方应用) Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the NBA APP(NBA中国官方应用)’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NBA APP(NBA中国官方应用).

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of NBA APP(NBA中国官方应用)

App Name : NBA APP(NBA中国官方应用)

Logo

NBA APP(NBA中国官方应用)-SocialPeta

OS : Android

Network : 微博,今日头条,腾讯社交广告(广点通)

Developer : NBA体育文化发展(北京)有限责任公司

Publisher : 今日头条,天天韩剧

Total creative ads during the time period : 72

Duration : 1,039

Popularity : 6,214

2. NBA APP(NBA中国官方应用)’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser NBA APP(NBA中国官方应用) in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of NBA APP(NBA中国官方应用) in the recent period. As of 2020-09-03, among the NBA APP(NBA中国官方应用)‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-03, NBA APP(NBA中国官方应用)’s the proportion of networks impressions are placed like this:

火山小视频’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-03, NBA APP(NBA中国官方应用)‘s network with the most ads is 火山小视频 and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of NBA APP(NBA中国官方应用)

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NBA APP(NBA中国官方应用). We can see some advertising trends.

Top 1 Ad Creative of NBA APP(NBA中国官方应用)

Ad Details :

Headline :

Text :看#NBA总决赛# ,就用NBA中国官方app。及时官方的消息,专业独到的解说,全面犀利的分析,NBA中国官方app,一手掌握http://t.cn/RSIHe3j ​​​

Top 2 Ad Creative of NBA APP(NBA中国官方应用)

Ad Details :

Headline :

Text :#NBA总决赛##NBA官方APP# 季后赛至今,詹姆斯场均出战41.1分钟,砍下32.4分8.8篮板7.6助攻的神迹数据。总决赛更是场均三双,砍下32分12.3篮板10.3次助攻。骑士0-3落后,对于他个人而言,正如他自己所说:“我已倾我所有,也强硬到极限了。”联盟的历史是球员来创造的,0-3落后,仍要战斗到底! ​​​

Top 3 Ad Creative of NBA APP(NBA中国官方应用)

Ad Details :

Headline :

Text :#NBA总决赛# #NBA官方APP# 总决赛第四场本周六6月10号上午9点开打!NBA APP图文直播独家福利库里/詹姆斯T恤99元秒杀!史上最低价,原价229元,直播福利仅需99元,球迷们不要错过哦!前往NBA APP图文直播,找到你支持的球队T恤,抓紧时间下单抢购http://t.cn/RSpfi8g ​​​

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 286 286 286
Popularity 999 999 999
Dimensions 580 x 234 580 x 234 580 x 234
Creative Type Image Image Image
Network 微博 微博 微博
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for NBA APP(NBA中国官方应用) in recent advertising is 微博, and the main creative type is Image.

In conclusion: The above is a free NBA APP(NBA中国官方应用)’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to NBA APP(NBA中国官方应用), you can click the app name below to view related reports.