Netflix Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Netflix's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Netflix.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Netflix

App Name : Netflix

Logo

Netflix-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Netflix, Inc.

Publisher : Chinese Good Morning Afternoon & Good Night Wishes,Art Pixel Coloring. Color by Number. Relax app,YouCam Nails - Manicure Salon for Custom Nail Art,My Birthday Party,PixBox Coloring - Color by number Sandbox,All Recipes Free - Food Recipes App,GTV HD,Helper for Clash Royale (All-in-1),القناة التانية بدون انترنت

Total creative ads during the time period : 3,083

Duration : 2,352

Popularity : 503,620

Check ASO Keywords of Netflix

2. Netflix’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Netflix in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Netflix in the recent period. As of 2021-05-27, among the Netflix‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Netflix's the proportion of networks impressions are placed like this:

Facebook's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-05-27, Netflix‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Netflix

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Netflix. We can see some advertising trends.

Top 1 Ad Creative of Netflix

Ad Details :

Headline :സിനിമകൾ ഓൺലൈനായി കാണുവാൻ ഈ ആപ്പുകൾ സഹായിക്കും

Text :ഡൌൺലോഡ് >> https://bit.ly/2V67gwX | ബോറടിച്ചിരുക്കുവാനോ ഓൺലൈനായി സിനിമയും സീരീസുകളും കാണുവാൻ ഈ ആപ്പുകൾ സഹായിക്കും

Top 2 Ad Creative of Netflix

Ad Details :

Headline :സിനിമകൾ ഓൺലൈനായി കാണുവാൻ ഈ ആപ്പുകൾ സഹായിക്കും

Text :ബോറടിയാണോ ?സിനിമ കണ്ടാലോ ? സിനിമ കാണുവാൻ ഇതാ അടിപൊളി ആപ്പുകൾ.ഡൌൺലോഡ് >> https://bit.ly/2V67gwX

Top 3 Ad Creative of Netflix

Ad Details :

Headline :📱 Applications Pour Regarder des Films en Ligne

Text :📱 Applications Pour Regarder des Films en Ligne. ✔️ Très Pratique et Facile à Utiliser
Découvrez comment télécharger en ligne 👇👇

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 364 147 87
Popularity 999 910 616
Dimensions 600 x 375 1000 x 625 1080 x 1080
Creative Type Image Image Image
Network Facebook Facebook Instagram
Related Ads 12 1 1
Countries Australia,United States,United Kingdom,Canada,United Arab Emirates,Bahrian,Oman,India,Fiji Bahrian,Qatar,Oman Mexico
Language English Hindi French

Through the above analysis, we can see that the most effective channel for Netflix in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Netflix's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Netflix, you can click the app name below to view related reports, or you can find more info in ASOTools.