NPO Zapp Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the NPO Zapp’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NPO Zapp.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of NPO Zapp

App Name : NPO Zapp


NPO Zapp-SocialPeta

OS : iOS

Network : Instagram,Facebook,YouTube

Developer : Stichting Nederlandse Publieke Omroep

Publisher :

Total creative ads during the time period : 41

Duration : 936

Popularity : 2,378

2. NPO Zapp’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser NPO Zapp in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of NPO Zapp in the recent period. As of 2020-09-03, among the NPO Zapp‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 33.33%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 66.67%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-03, NPO Zapp’s the proportion of networks impressions are placed like this:

YouTube’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-03, NPO Zapp‘s network with the most ads is YouTube and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of NPO Zapp

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NPO Zapp. We can see some advertising trends.

Top 1 Ad Creative of NPO Zapp

Ad Details :

Headline :NPO Zapp

Text :Hoe zou dat eruit zien? Vanaf 14 april kun je het leven van Esther tijdens de 2e Wereldoorlog volgen via de Insta story van Zapp.

Top 2 Ad Creative of NPO Zapp

Ad Details :

Headline :NPO Zapp

Text :Onder de kerstballen op de Kerstkraskaart zitten interessante vragen verstopt die je kunt stellen aan je opa of oma! 🤶🏻 Net zoals Tim met zijn opa deed. ⁠ ⁠ Benieuwd welke vragen dit zijn? 😊 Ga snel naar en kras mee!⁠ ⁠ #NPOZapp #Zapp #Kerstkraskaart #vrolijkkrasfeest #kerst @timsenders @opavantim

Top 3 Ad Creative of NPO Zapp

Ad Details :

Headline :NPO Zapp


Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 20 17 10
Popularity 104 94 72
Dimensions 1024 x 1280 512 x 640 1060 x 175
Creative Type Video Video Image
Network Instagram Instagram YouTube
Related Ads 1 1 1
Countries Suriname,Netherlands Netherlands,Suriname United States,Netherlands,Egypt,Poland,India,Taiwan,Bulgaria,Colombia,United Arab Emirates
Language Dutch Dutch Polish

Through the above analysis, we can see that the most effective channel for NPO Zapp in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free NPO Zapp’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to NPO Zapp, you can click the app name below to view related reports.