NYTimes - Latest News Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the NYTimes - Latest News’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NYTimes - Latest News.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of NYTimes - Latest News

App Name : NYTimes - Latest News


NYTimes - Latest News-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Twitter

Developer : The New York Times Company

Publisher : TV Guide+ Norway,C++ Programming Facts Free,Hỏi Xiên Đáp Xéo - Hỏi Ngáo,Ramzan Duas,Video Collage Maker,أخبار مصر عاجل,Boston News,Canciones de la Granja  Gratis y Sin Internet!,看新闻学英语

Total creative ads during the time period : 1,063

Duration : 2,194

Popularity : 168,526

2. NYTimes - Latest News’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser NYTimes - Latest News in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of NYTimes - Latest News in the recent period. As of 2020-09-07, among the NYTimes - Latest News‘s ad creative, the Html category’s proportion is 54.55%, Video category’s proportion is 6.06%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 24.24%, Carousel category’s proportion is 15.15%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, NYTimes - Latest News’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, NYTimes - Latest News‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of NYTimes - Latest News

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NYTimes - Latest News. We can see some advertising trends.

Top 1 Ad Creative of NYTimes - Latest News

Ad Details :

Headline :The New York Times App.

Text :Truth At Your Fingertips.

Top 2 Ad Creative of NYTimes - Latest News

Ad Details :

Headline :The New York Times App.

Text :Truth At Your Fingertips.

Top 3 Ad Creative of NYTimes - Latest News

Ad Details :

Headline :The New York Times App.

Text :Award-Winning Journalism.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 250 239 273
Popularity 999 999 997
Dimensions 720 x 720 1280 x 720 406 x 720
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 1 1 3
Countries United States,Canada,Australia,United Kingdom United Kingdom,Australia,United States,Canada Australia,United Kingdom,Canada,United States
Language English English English

Through the above analysis, we can see that the most effective channel for NYTimes - Latest News in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free NYTimes - Latest News’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to NYTimes - Latest News, you can click the app name below to view related reports.