Orange Money Sénégal Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Orange Money Sénégal’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Orange Money Sénégal.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Orange Money Sénégal

App Name : Orange Money Sénégal

Logo

Orange Money Sénégal-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Orange Sénégal

Publisher : BeautyPlus - Easy Photo Editor Selfie Camera,30 Day Fitness Challenge - Workout at Home,Ant Smasher by Best Cool Fun Games,YouCam Nails - Manicure Salon for Custom Nail Art,Ameba,TopBuzz: Notícias,Vídeos, GIFs,Email Client – myMail

Total creative ads during the time period : 289

Duration : 394

Popularity : 27,463

2. Orange Money Sénégal’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Orange Money Sénégal in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Orange Money Sénégal in the recent period. As of 2020-09-07, among the Orange Money Sénégal‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 54.55%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 36.36%, Carousel category’s proportion is 9.09%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Orange Money Sénégal’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 43.28%,

Audience Network’s proportion is 35.15%,

Instagram’s proportion is 21.56%,

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In the date of 2020-09-07, Orange Money Sénégal‘s network with the most ads is Facebook and its proportion is 36.36%.

3. Top 3 Ad Creative Analysis of Orange Money Sénégal

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Orange Money Sénégal. We can see some advertising trends.

Top 1 Ad Creative of Orange Money Sénégal

Ad Details :

Headline :Orange

Text :60mn d’appel pour communiquer toute la journée ! Wootel ni mu la neexe ! Ci bepp réseau teksi di connectewu ci réseau 4G+ bi njëkk ci Senegal ! Jëndal sa illimix 500 gerer sa journée ni mu la neexee

Top 2 Ad Creative of Orange Money Sénégal

Ad Details :

Headline :Orange

Text :Bonus Mania avec Orange Money et Seddo Ce lundi 23 décembre à partir de 08H jusqu’au mardi 24 décembre à 23H59, c’est bonus 300% avec Orange Money et Seddo 300% de bonus pour toute recharge par Orange Money à partir de 1000F 250% de bonus pour toute recharge par Orange Money entre 500 et 999F 200% de bonus pour toute recharge par Seddo à partir de 500F Offre réservée aux clients Jamono Max, Jamono Allo, Jamono New S’cool.

Top 3 Ad Creative of Orange Money Sénégal

Ad Details :

Headline :Déplafonnement de compte OM

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 3 178 150
Popularity 999 740 651
Dimensions 720 x 720 640 x 640 400 x 224
Creative Type Image Image Video
Network Facebook Instagram Instagram
Related Ads 2 2 2
Countries Switzerland,Monaco,France,Congo,Luxembourg,Central African,Belgium Belgium,Congo,Switzerland,Monaco,Central African,Luxembourg,France Senegal
Language French French French

Through the above analysis, we can see that the most effective channel for Orange Money Sénégal in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Orange Money Sénégal’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Orange Money Sénégal, you can click the app name below to view related reports.