OY! Indonesia Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the OY! Indonesia’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OY! Indonesia.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of OY! Indonesia

App Name : OY! Indonesia

Logo

OY! Indonesia-SocialPeta

OS : Android

Network : Google Ads(Admob),Audience Network,Facebook

Developer : OY Indonesia

Publisher : Treehouse Table,True Mobile Caller ID Locator Call Blocker,TalkU Free Calls +Free Texting +International Call,USA Weather forecast,SHAREit - Transfer Share,Vegan Recipes Free,Talkray - Free Chats Calls,InstaSquare Size Pic Collage

Total creative ads during the time period : 452

Duration : 786

Popularity : 64,737

2. OY! Indonesia’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser OY! Indonesia in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of OY! Indonesia in the recent period. As of 2020-09-07, among the OY! Indonesia‘s ad creative, the Html category’s proportion is 10.0%, Video category’s proportion is 35.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 5.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, OY! Indonesia’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 44.88%,

Audience Network’s proportion is 24.68%,

Instagram’s proportion is 15.25%,

Messenger’s proportion is 15.11%,

Google Ads(Admob)’s proportion is 0.08%.

In the date of 2020-09-07, OY! Indonesia‘s network with the most ads is Facebook and its proportion is 30.0%.

3. Top 3 Ad Creative Analysis of OY! Indonesia

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OY! Indonesia. We can see some advertising trends.

Top 1 Ad Creative of OY! Indonesia

Ad Details :

Headline :OY Indonesia

Text :Tiap gajian pengen hemat cuma niat? Pakai OY! transfer ke bank mana pun tanpa biaya admin & ga perlu top up! Eh tapi kalau mau top up Gopay & e-money bebas biaya juga lho! Udah gitu semuanya kita catetin buat kamu, jadi kamu bisa lebih baik lagi mengelola keuangan kamu, Yuk cobain OY! OY! Indonesia berizin, terdaftar dan diawasi oleh Bank Indonesia.

Top 2 Ad Creative of OY! Indonesia

Ad Details :

Headline :OY Indonesia

Text :Tiap gajian pengen hemat cuma niat? Pakai OY! transfer ke bank mana pun tanpa biaya...

Top 3 Ad Creative of OY! Indonesia

Ad Details :

Headline :OY! Indonesia

Text :When it comes to managing all of your financial needs, OY! Indonesia is definitely your go-to application. OY! provide flexible financial solution that are fast, easy to use and most importantly, secure for everybody. That's why we have integrated our system with multiple banks. Oh, did we mention w...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 6 121 85
Popularity 999 905 683
Dimensions 1920 x 1080 400 x 224 2048 x 1072
Creative Type Video Video Image
Network Facebook Audience Network Audience Network
Related Ads 1 1 1
Countries Indonesia Indonesia United States,Australia,Canada,United Kingdom
Language Indonesian Indonesian English

Through the above analysis, we can see that the most effective channel for OY! Indonesia in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free OY! Indonesia’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to OY! Indonesia, you can click the app name below to view related reports.