PAYBACK - India's Largest Rewards Program Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PAYBACK - India's Largest Rewards Program’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PAYBACK - India's Largest Rewards Program.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PAYBACK - India's Largest Rewards Program
App Name : PAYBACK - India's Largest Rewards Program
Logo：
OS : Android
Network : Audience Network,Google Ads(Admob),Facebook
Developer : PAYBACK India
Publisher : TalkU Free Calls +Free Texting +International Call,Treehouse Table,UC Mini- Best Tube Mate Fast Video Downloader,True Mobile Caller ID Locator Call Blocker,Talkray - Free Chats Calls,USA Weather forecast,Text Free: WiFi Calling App,Universal Email App,SHAREit - Transfer Share
Total creative ads during the time period : 153
Duration : 1,836
Popularity : 9,507
2. PAYBACK - India's Largest Rewards Program’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser PAYBACK - India's Largest Rewards Program in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PAYBACK - India's Largest Rewards Program in the recent period. As of 2020-09-04, among the PAYBACK - India's Largest Rewards Program‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, PAYBACK - India's Largest Rewards Program’s the proportion of networks impressions are placed like this:
Instagram’s proportion is 50.0%,
Messenger’s proportion is 50.0%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-04, PAYBACK - India's Largest Rewards Program‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of PAYBACK - India's Largest Rewards Program
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PAYBACK - India's Largest Rewards Program. We can see some advertising trends.
Top 1 Ad Creative of PAYBACK - India's Largest Rewards Program
Ad Details ：
Headline ：Earn Points On Everything
Text ：
Top 2 Ad Creative of PAYBACK - India's Largest Rewards Program
Ad Details ：
Headline ：
Text ：Up your fashion game but in a smart way! Earn points on every shopping at Central, just quote your PAYBACK number at the checkout counter. #PointKiBaat #EarnPointsOnEverything https://t.co/6vfOBUZMzM
Top 3 Ad Creative of PAYBACK - India's Largest Rewards Program
Ad Details ：
Headline ：PAYBACK App - Shop Online
Text ：2X Pts on Online Shopping
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 412 | 163 | 126 |
| Popularity | 999 | 949 | 468 |
| Dimensions | 851 x 315 | 1024 x 512 | 640 x 360 |
| Creative Type | Image | Image | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 2 |
| Countries | India | Canada,United Kingdom,Australia,United States | Canada,United States,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PAYBACK - India's Largest Rewards Program in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free PAYBACK - India's Largest Rewards Program’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PAYBACK - India's Largest Rewards Program, you can click the app name below to view related reports.