Pick Me Up™ Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pick Me Up™’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pick Me Up™.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pick Me Up™

App Name : Pick Me Up™

Logo

Pick Me Up™-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : tastypill

Publisher : Multi Level Parking Simulator,Monster Truck Parking Game Real Car Racing Games,Score! Hero,Warship Killer - Defend Your Castle in World War,Royal Makeup Girls Salon Games,数学トレーニング(中学1年・2年・3年の数学計算勉強アプリ),Luxury Car: Showroom Driver

Total creative ads during the time period : 823

Duration : 542

Popularity : 203,348

2. Pick Me Up™’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pick Me Up™ in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pick Me Up™ in the recent period. As of 2020-09-07, among the Pick Me Up™‘s ad creative, the Html category’s proportion is 26.67%, Video category’s proportion is 53.33%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 13.33%, Carousel category’s proportion is 6.67%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Pick Me Up™’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 61.36%,

Vungle’s proportion is 38.64%,

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In the date of 2020-09-07, Pick Me Up™‘s network with the most ads is Google Ads(Admob) and its proportion is 86.67%.

3. Top 3 Ad Creative Analysis of Pick Me Up™

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pick Me Up™. We can see some advertising trends.

Top 1 Ad Creative of Pick Me Up™

Ad Details :

Headline :Pick Me Up

Text :Install and open

Top 2 Ad Creative of Pick Me Up™

Ad Details :

Headline :Pick Me Up™

Text :Have you ever wanted to be a ride share driver? Pick up and drop off custom......

Top 3 Ad Creative of Pick Me Up™

Ad Details :

Headline :Pick Me Up™

Text :Have you ever wanted to be a ride share driver? Pick up and drop off custom......

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 462 302 351
Popularity 999 982 956
Dimensions 360 x 640 1280 x 720 1200 x 627
Creative Type Video Video Image
Network IronSource Mobvista Mobvista
Related Ads 2 2 7
Countries Brazil,Korea,Spain,Russia United States,Australia,Canada,United Kingdom United Kingdom,Australia,United States,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Pick Me Up™ in recent advertising is IronSource, and the main creative type is Video.

In conclusion: The above is a free Pick Me Up™’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pick Me Up™, you can click the app name below to view related reports.