PicsMagic Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the PicsMagic’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PicsMagic.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of PicsMagic

App Name : PicsMagic



OS : iOS

Network : Facebook,Google Ads(Admob),UnityAds

Developer : Future Mobile Limited HK

Publisher : Happy Wheels,Voice Texting Pro,不可能的 – 难以置信的照片,ハイスクール シミュレーター 2018,싸이메라,龙珠祖玛™,单机群侠传-金庸群侠传口袋版

Total creative ads during the time period : 547

Duration : 258

Popularity : 41,388

2. PicsMagic’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser PicsMagic in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of PicsMagic in the recent period. As of 2020-08-29, among the PicsMagic‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 17.43%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 33.03%, Carousel category’s proportion is 49.54%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, PicsMagic’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 57.76%,

Audience Network’s proportion is 25.58%,

Instagram’s proportion is 7.3%,

Messenger’s proportion is 7.29%,

Google Ads(Admob)’s proportion is 2.07%.

In the date of 2020-08-29, PicsMagic‘s network with the most ads is Facebook and its proportion is 66.06%.

3. Top 3 Ad Creative Analysis of PicsMagic

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PicsMagic. We can see some advertising trends.

Top 1 Ad Creative of PicsMagic

Ad Details :

Headline :Your own hairstyle

Text :

Top 2 Ad Creative of PicsMagic

Ad Details :

Headline :Your own hairstyle

Text :

Top 3 Ad Creative of PicsMagic

Ad Details :

Headline :👍Your own avatar👍

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 96 96 67
Popularity 733 731 453
Dimensions 320 x 400 320 x 400 400 x 400
Creative Type Video Video Video
Network Facebook Audience Network Audience Network
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for PicsMagic in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free PicsMagic’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to PicsMagic, you can click the app name below to view related reports.