Portmonka Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Portmonka’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Portmonka.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Portmonka

App Name : Portmonka

Logo

Portmonka-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : MAFRA, a.s.

Publisher :

Total creative ads during the time period : 8

Duration : 446

Popularity : 440

2. Portmonka’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Portmonka in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Portmonka in the recent period. As of 2020-08-30, among the Portmonka‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, Portmonka’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 50.0%,

Messenger’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-30, Portmonka‘s network with the most ads is Instagram and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Portmonka

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Portmonka. We can see some advertising trends.

Top 1 Ad Creative of Portmonka

Ad Details :

Headline :Nákupy OnaDnes.cz

Text :Slevovou knížku najdete v pondělí 13.5. a ve čtvrtek 16.5. jako přílohu magazínů deníku MF DNES. Užijte si spolu s námi bezkonkurenční slevy!

Top 2 Ad Creative of Portmonka

Ad Details :

Headline :20 % sleva na Albi

Text :Podzimní nákupy Ona Dnes jsou tady.

Top 3 Ad Creative of Portmonka

Ad Details :

Headline :

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 4 1 0
Popularity 57 51
Dimensions 1080 x 1920 475 x 475
Creative Type Image Image
Network Facebook Facebook
Related Ads 1 1 0
Countries Czech Czech
Language NA NA

Through the above analysis, we can see that the most effective channel for Portmonka in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Portmonka’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Portmonka, you can click the app name below to view related reports.