Punch News Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Punch News’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Punch News.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Punch News
App Name : Punch News
Logo：
OS : iOS
Network : Facebook,Twitter,Instagram
Developer : Punch Nigeria Limited
Publisher :
Total creative ads during the time period : 15
Duration : 343
Popularity : 1,482
2. Punch News’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Punch News in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Punch News in the recent period. As of 2020-08-22, among the Punch News‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-22, Punch News’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 33.33%,
Instagram’s proportion is 33.33%,
Messenger’s proportion is 33.33%,
’s proportion is ,
’s proportion is .
In the date of 2020-08-22, Punch News‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Punch News
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Punch News. We can see some advertising trends.
Top 1 Ad Creative of Punch News
Ad Details ：
Headline ：Seven tips to keep the kidney healthy
Text ：Jesusegun Alagbe The kidneys are fist-sized organs located at the bottom of the rib cage on both sides of your spine. They perform several functions, including filtering waste products, excess wat...
Top 2 Ad Creative of Punch News
Ad Details ：
Headline ：The Former Alibaba Tycoon Successfully Adapts
Text ：
Top 3 Ad Creative of Punch News
Ad Details ：
Headline ：The Former Alibaba Tycoon Successfully Adapts
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 99 | 6 | 6 |
| Popularity | 714 | 61 | 61 |
| Dimensions | 640 x 411 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,United States,Canada | United Kingdom,Australia,Canada,United States | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Punch News in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Punch News’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Punch News, you can click the app name below to view related reports.