Radio 1 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Radio 1’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Radio 1.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Radio 1

App Name : Radio 1

Logo

Radio 1-SocialPeta

OS : Android

Network : Facebook,Instagram

Developer : «Радио 1» - Первое Подмосковное

Publisher :

Total creative ads during the time period : 2

Duration : 3

Popularity : 106

2. Radio 1’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Radio 1 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Radio 1 in the recent period. As of 2020-08-14, among the Radio 1‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-14, Radio 1’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Instagram’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-14, Radio 1‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Radio 1

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Radio 1. We can see some advertising trends.

Top 1 Ad Creative of Radio 1

Ad Details :

Headline :В России за травлю в интернете начнут наказывать по закону - Сказано на «Радио 1» - Радио 1: Главные новости Подмосковья

Text :Осенью Государственная Дума рассмотрит законопроект, который призван бороться с преследованием и травлей в интернете – так называемым кибербуллингом. Документ п...

Top 2 Ad Creative of Radio 1

Ad Details :

Headline :В России за травлю в интернете начнут наказывать по закону - Сказано на «Радио 1» - Радио 1: Главные новости Подмосковья

Text :Осенью Государственная Дума рассмотрит законопроект, который призван бороться с преследованием и травлей в интернете – так называемым кибербуллингом. Документ п...

Top 3 Ad Creative of Radio 1

Ad Details :

Headline :

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 2 2 0
Popularity 53 53
Dimensions 1150 x 647 1150 x 647
Creative Type Image Image
Network Facebook Instagram
Related Ads 1 1 0
Countries Russia Russia
Language Russian Russian

Through the above analysis, we can see that the most effective channel for Radio 1 in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Radio 1’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Radio 1, you can click the app name below to view related reports.