Roller Splat! Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Roller Splat!’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Roller Splat!.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Roller Splat!

App Name : Roller Splat!

Logo

Roller Splat!-SocialPeta

OS : iOS

Network : Google Ads(Admob),UnityAds,Facebook

Developer : Voodoo

Publisher : Skyward,Crazy Horizontal bar,Splash Ink,Perfect People 2,Moy City Builder,Fotor - Photo Editor & Collage,弹跳小球球大作战 - 吃星星向上冲永不止步,High School Story

Total creative ads during the time period : 2,853

Duration : 565

Popularity : 300,304

2. Roller Splat!’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Roller Splat! in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Roller Splat! in the recent period. As of 2020-09-07, among the Roller Splat!‘s ad creative, the Html category’s proportion is 1.39%, Video category’s proportion is 98.61%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Roller Splat!’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 33.64%,

Audience Network’s proportion is 21.87%,

Instagram’s proportion is 21.66%,

Messenger’s proportion is 21.58%,

Vungle’s proportion is 1.24%.

In the date of 2020-09-07, Roller Splat!‘s network with the most ads is Facebook and its proportion is 30.56%.

3. Top 3 Ad Creative Analysis of Roller Splat!

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Roller Splat!. We can see some advertising trends.

Top 1 Ad Creative of Roller Splat!

Ad Details :

Headline :Roller Splat!

Text :Install and open

Top 2 Ad Creative of Roller Splat!

Ad Details :

Headline :Roller Splat!

Text :新しいエキサイティングな塗り絵パズルゲームを無料でゲットしよう!上下左右にスワイプして、ペイントボールを迷路の中にころがし、破裂させて真っ白な迷路に色......

Top 3 Ad Creative of Roller Splat!

Ad Details :

Headline :Voodoo

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 136 240 182
Popularity 954 837 756
Dimensions 360 x 640 1200 x 627 320 x 400
Creative Type Video Image Video
Network IronSource Mobvista Facebook
Related Ads 1 3 2
Countries Russia,Brazil Japan Belgium,Norway,Switzerland
Language English Japanese Dutch

Through the above analysis, we can see that the most effective channel for Roller Splat! in recent advertising is IronSource, and the main creative type is Video.

In conclusion: The above is a free Roller Splat!’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Roller Splat!, you can click the app name below to view related reports.