RollerCoaster Tycoon® Touch™ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the RollerCoaster Tycoon® Touch™'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps RollerCoaster Tycoon® Touch™.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of RollerCoaster Tycoon® Touch™
App Name : RollerCoaster Tycoon® Touch™
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Audience Network
Developer : Atari
Publisher : Instagram,Facebook,Is It Love? Gabriel - Journeys,Fotor - Photo Editor&Collage,Is-it Love? Matt - Interactive,White Trip
Total creative ads during the time period : 2,560
Duration : 1,481
Popularity : 341,520
2. RollerCoaster Tycoon® Touch™’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser RollerCoaster Tycoon® Touch™ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of RollerCoaster Tycoon® Touch™ in the recent period. As of 2021-03-15, among the RollerCoaster Tycoon® Touch™‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 52.38%, Playable Ads category's proportion is 0.0%, Image category's proportion is 47.62%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, RollerCoaster Tycoon® Touch™'s the proportion of networks impressions are placed like this:
Facebook's proportion is 31.74%,
Instagram's proportion is 30.77%,
Audience Network's proportion is 18.87%,
Messenger's proportion is 18.61%,
's proportion is .
In the date of 2021-03-15, RollerCoaster Tycoon® Touch™‘s network with the most ads is Facebook and its proportion is 26.19%.
3. Top 3 Ad Creative Analysis of RollerCoaster Tycoon® Touch™
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of RollerCoaster Tycoon® Touch™. We can see some advertising trends.
Top 1 Ad Creative of RollerCoaster Tycoon® Touch™
Ad Details ：
Headline ：🐙 Your Dream Park Awaits!
Text ：
Top 2 Ad Creative of RollerCoaster Tycoon® Touch™
Ad Details ：
Headline ：Your Dream Park Awaits!
Text ：
Top 3 Ad Creative of RollerCoaster Tycoon® Touch™
Ad Details ：
Headline ：20 years and Growing!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 334 | 327 | 394 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 1280 x 720 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United States,Canada,United Kingdom | Canada,Australia,United Kingdom,United States | Chile |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for RollerCoaster Tycoon® Touch™ in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free RollerCoaster Tycoon® Touch™'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to RollerCoaster Tycoon® Touch™, you can click the app name below to view related reports.