San José Spotlight Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the San José Spotlight’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps San José Spotlight.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of San José Spotlight
App Name : San José Spotlight
OS : iOS
Network : Facebook,Twitter,Instagram
Developer : San Jose News Bureau
Total creative ads during the time period : 13
Duration : 572
Popularity : 5,039
2. San José Spotlight’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser San José Spotlight in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of San José Spotlight in the recent period. As of 2020-09-06, among the San José Spotlight‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, San José Spotlight’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 50.0%,
Instagram’s proportion is 50.0%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-06, San José Spotlight‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of San José Spotlight
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of San José Spotlight. We can see some advertising trends.
Top 1 Ad Creative of San José Spotlight
Ad Details ：
Headline ：San Jose Housing Crisis: Councilmember Raul Peralez evicted from his home - San José Spotlight
Text ：As a renter in the Silicon Valley, no one is completely safe from eviction — not even elected leaders. Three weeks ago San Jose Councilmember Raul Peralez and his family were evicted from their rental home of nine years after their landlord decided to sell the property and retire. The family, incl...
Top 2 Ad Creative of San José Spotlight
Ad Details ：
Headline ：Labor leaders condemn Sam Liccardo over stance on immigration - San José Spotlight
Text ：A band of top labor leaders Thursday signed onto a resolution condemning Mayor Sam Liccardo’s push to revise the county’s sanctuary city policy in the wake of the murder of a San Jose woman by an undocumented immigrant. In the resolution, the South Bay AFL-CIO Labor Council executive board and t...
Top 3 Ad Creative of San José Spotlight
Ad Details ：
Headline ：Silicon Valley advocates push for funding to combat wage theft - San José Spotlight
Text ：Victims of wage theft and workplace sexual assault and harassment are calling on the Santa Clara County Board of Supervisors to fund partnerships with local nonprofit organizations to expose violators of workers’ rights in the South Bay. The board on Tuesday will determine whether or not to alloca...
Basic Info of Top 3 Ad Creative
|Dimensions||1280 x 960||1320 x 990||1320 x 880|
|Countries||United States||United States||United States|
Through the above analysis, we can see that the most effective channel for San José Spotlight in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free San José Spotlight’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to San José Spotlight, you can click the app name below to view related reports.