Snowball.io™ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Snowball.io™’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Snowball.io™.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Snowball.io™
App Name : Snowball.io™
Logo：
OS : iOS
Network : Google Ads(Admob),AppLovin,Facebook
Developer : Geisha Tokyo Inc.
Publisher : Flippy Bottle Extreme!,Thumb Drift - Furious Racing,Surfingers,Y8 Football League,파우더 게임,Skyward,Endless Ducker,Crazy Horizontal bar,副キャプテン,Kidblock
Total creative ads during the time period : 16,066
Duration : 637
Popularity : 319,773
2. Snowball.io™’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Snowball.io™ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Snowball.io™ in the recent period. As of 2020-09-07, among the Snowball.io™‘s ad creative, the Html category’s proportion is 20.0%, Video category’s proportion is 80.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Snowball.io™’s the proportion of networks impressions are placed like this:
Google Ads(Admob)’s proportion is 71.63%,
Vungle’s proportion is 28.37%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, Snowball.io™‘s network with the most ads is Vungle and its proportion is 60.0%.
3. Top 3 Ad Creative Analysis of Snowball.io™
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Snowball.io™. We can see some advertising trends.
Top 1 Ad Creative of Snowball.io™
Ad Details ：
Headline ：The most addictive game.
Text ：No snowball, no life.
Top 2 Ad Creative of Snowball.io™
Ad Details ：
Headline ：The most addictive game.
Text ：Push out your enemies.
Top 3 Ad Creative of Snowball.io™
Ad Details ：
Headline ：The most addictive game.
Text ：No snowball, no life.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 267 | 267 | 332 |
| Popularity | 999 | 999 | 998 |
| Dimensions | 640 x 360 | 640 x 360 | 640 x 360 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 1 | 1 | 2 |
| Countries | Australia,United States,Canada,United Kingdom | Switzerland,Congo,Central African,Luxembourg,Belgium,France,Monaco | United States,Australia,United Kingdom,Canada |
| Language | English | French | English |
Through the above analysis, we can see that the most effective channel for Snowball.io™ in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Snowball.io™’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Snowball.io™, you can click the app name below to view related reports.