Survival: The Last Ship Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Survival: The Last Ship’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Survival: The Last Ship.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Survival: The Last Ship

App Name : Survival: The Last Ship

Logo

Survival: The Last Ship-SocialPeta

OS : Android

Network : Facebook,Instagram

Developer : silverslider

Publisher :

Total creative ads during the time period : 15

Duration : 44

Popularity : 1,533

2. Survival: The Last Ship’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Survival: The Last Ship in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Survival: The Last Ship in the recent period. As of 2020-08-11, among the Survival: The Last Ship‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 60.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 40.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-11, Survival: The Last Ship’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 94.82%,

Facebook’s proportion is 5.18%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-11, Survival: The Last Ship‘s network with the most ads is Instagram and its proportion is 80.0%.

3. Top 3 Ad Creative Analysis of Survival: The Last Ship

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Survival: The Last Ship. We can see some advertising trends.

Top 1 Ad Creative of Survival: The Last Ship

Ad Details :

Headline :Survival: The Last Ship

Text :Come to claim your Cruise Ship in the End of the World! Build your Cruise Ship, upgrade the Buildings and Weapons, fight the Pirates to protect your people, survive in the Water World, good luck Captain!

Top 2 Ad Creative of Survival: The Last Ship

Ad Details :

Headline :Survival: The Last Ship

Text :Come to claim your Cruise Ship in the End of the World! Build your Cruise Ship, upgrade the Buildings and Weapons, fight the Pirates to protect your people, survive in the Water World, good luck Captain!

Top 3 Ad Creative of Survival: The Last Ship

Ad Details :

Headline :Survival: The Last Ship

Text :Come to claim your Cruise Ship in the End of the World! Build your Cruise Ship, upgrade the Buildings and Weapons, fight the Pirates to protect your people, survive in the Water World, good luck Captain!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 43 43 42
Popularity 222 221 218
Dimensions 1200 x 628 1200 x 628 1200 x 628
Creative Type Image Image Image
Network Instagram Instagram Facebook
Related Ads 1 1 1
Countries United States United States United States
Language NA NA NA

Through the above analysis, we can see that the most effective channel for Survival: The Last Ship in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Survival: The Last Ship’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Survival: The Last Ship, you can click the app name below to view related reports.