Tanéo Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Tanéo’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tanéo.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Tanéo

App Name : Tanéo

Logo

Tanéo-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Syndicat Mixte des Transports Urbains du Grand Noumea

Publisher :

Total creative ads during the time period : 3

Duration : 30

Popularity : 425

2. Tanéo’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Tanéo in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Tanéo in the recent period. As of 2020-09-06, among the Tanéo‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Tanéo’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 33.33%,

Audience Network’s proportion is 33.33%,

Instagram’s proportion is 33.33%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Tanéo‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of Tanéo

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tanéo. We can see some advertising trends.

Top 1 Ad Creative of Tanéo

Ad Details :

Headline :Bienvenue sur Tanéo - Le réseau Tanéo

Text :Tanéo est le réseau de transport en commun de l'agglomération de Nouméa, en Nouvelle-Calédonie, issu de la fusion des réseaux urbains Karuïa Bus et suburbains CarSud.

Top 2 Ad Creative of Tanéo

Ad Details :

Headline :Bienvenue sur Tanéo - Le réseau Tanéo

Text :Tanéo est le réseau de transport en commun de l'agglomération de Nouméa, en Nouvelle-Calédonie, issu de la fusion des réseaux urbains Karuïa Bus et suburbains CarSud.

Top 3 Ad Creative of Tanéo

Ad Details :

Headline :Bienvenue sur Tanéo - Le réseau Tanéo

Text :Tanéo est le réseau de transport en commun de l'agglomération de Nouméa, en Nouvelle-Calédonie, issu de la fusion des réseaux urbains Karuïa Bus et suburbains CarSud.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 29 29 29
Popularity 142 142 141
Dimensions 1200 x 628 1200 x 628 1200 x 628
Creative Type Image Image Image
Network Facebook Instagram Audience Network
Related Ads 1 1 1
Countries New Caledonia New Caledonia New Caledonia
Language French French French

Through the above analysis, we can see that the most effective channel for Tanéo in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Tanéo’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Tanéo, you can click the app name below to view related reports.