Telia Play Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Telia Play’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Telia Play.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Telia Play

App Name : Telia Play

Logo

Telia Play-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Telia Lietuva, AB

Publisher :

Total creative ads during the time period : 91

Duration : 115

Popularity : 5,460

2. Telia Play’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Telia Play in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Telia Play in the recent period. As of 2020-08-31, among the Telia Play‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, Telia Play’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-31, Telia Play‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Telia Play

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Telia Play. We can see some advertising trends.

Top 1 Ad Creative of Telia Play

Ad Details :

Headline :Telia Lietuva

Text :Dabar mėgstamas TELIA TV turinys – po ranka visur ir visada. Išbandykite net 3 mėn. nemokamai be jokių sutarčių, atsisukite tai, kas patinka ir naudokitės 14 d. archyvu.

Top 2 Ad Creative of Telia Play

Ad Details :

Headline :Žiūrėkite, kaip jums patogu

Text :Dabar mėgstamas TELIA TV turinys – po ranka visur ir visada. Išbandykite net 3 mėn. nemokamai be jokių sutarčių, atsisukite tai, kas patinka ir naudokitės 14 d. archyvu.

Top 3 Ad Creative of Telia Play

Ad Details :

Headline :Išbandykite nemokamai iki 3 mėn.

Text :Mėgautis filmu namie ant sofos – super. Mėgautis filmu jaukiai gamtoje vidury niekur – super kvadratu. Išbandykite TELIA TV ir pamatysite – ji veikia visur. Susikurkite paskyrą dabar ir žiūrėkite savo telefone, planšetėje ar kompiuteryje.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 25 18 26
Popularity 123 90 89
Dimensions 640 x 640 640 x 640 640 x 640
Creative Type Video Video Video
Network Instagram Facebook Facebook
Related Ads 1 1 2
Countries Lithuania Lithuania Lithuania
Language NA NA NA

Through the above analysis, we can see that the most effective channel for Telia Play in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free Telia Play’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Telia Play, you can click the app name below to view related reports.