The Daily Telegraph Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the The Daily Telegraph’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Daily Telegraph.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of The Daily Telegraph

App Name : The Daily Telegraph

Logo

The Daily Telegraph-SocialPeta

OS : Android

Network : Twitter,Facebook,Audience Network

Developer : NDM

Publisher : TopBuzz: Notícias,Vídeos, GIFs,Text Free: WiFi Calling App,30 Day Fitness Challenge - Workout at Home

Total creative ads during the time period : 86

Duration : 363

Popularity : 7,375

2. The Daily Telegraph’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser The Daily Telegraph in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of The Daily Telegraph in the recent period. As of 2020-08-11, among the The Daily Telegraph‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-11, The Daily Telegraph’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-11, The Daily Telegraph‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of The Daily Telegraph

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Daily Telegraph. We can see some advertising trends.

Top 1 Ad Creative of The Daily Telegraph

Ad Details :

Headline :What teachers and kids must have to be safe at school

Text :Exclusive: ‘Mum’ has nudged out education professionals as the main teacher as parents struggle to cope with home learning.

Top 2 Ad Creative of The Daily Telegraph

Ad Details :

Headline :Welcome to the South Coast News, the new home for all your local news

Text :

Top 3 Ad Creative of The Daily Telegraph

Ad Details :

Headline :REVEALED: Crime, business and development affecting St George and the Sutherland Shire

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 78 44 41
Popularity 557 229 208
Dimensions 1280 x 720 400 x 224 1200 x 600
Creative Type Image Video Image
Network Facebook Facebook Instagram
Related Ads 1 1 1
Countries Australia Australia Australia
Language English English NA

Through the above analysis, we can see that the most effective channel for The Daily Telegraph in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free The Daily Telegraph’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to The Daily Telegraph, you can click the app name below to view related reports.