Tiempo & Radar Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tiempo & Radar’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tiempo & Radar.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tiempo & Radar
App Name : Tiempo & Radar
OS : iOS
Network : Facebook,Google Ads(Admob),Audience Network
Developer : WetterOnline - Meteorologische Dienstleistungen GmbH
Publisher : GulogGratis: Køb & sælg,Weather Magic,SmartNews: World Breaking News,Fotor - Photo Editor & Collage,现在天气预报地图,POTO - Photo Frames & Collage,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 4,516
Duration : 1,705
Popularity : 778,251
2. Tiempo & Radar’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Tiempo & Radar in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tiempo & Radar in the recent period. As of 2020-09-07, among the Tiempo & Radar‘s ad creative, the Html category’s proportion is 5.33%, Video category’s proportion is 16.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 41.33%, Carousel category’s proportion is 37.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Tiempo & Radar’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 52.77%,
Instagram’s proportion is 17.56%,
Audience Network’s proportion is 15.14%,
Messenger’s proportion is 13.52%,
Google Ads(Admob)’s proportion is 1.01%.
In the date of 2020-09-07, Tiempo & Radar‘s network with the most ads is Facebook and its proportion is 52.0%.
3. Top 3 Ad Creative Analysis of Tiempo & Radar
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tiempo & Radar. We can see some advertising trends.
Top 1 Ad Creative of Tiempo & Radar
Ad Details ：
Headline ：Sneeuw op komst
Top 2 Ad Creative of Tiempo & Radar
Ad Details ：
Headline ：🌾 Informacje dla alergików!
Text ：Key Features of Weather & Radar’s free app: - Hourly and daily weather forecast - 14-day weather outlook - Worldwide live weather radar - Coastal water temperatures - Ski and winter sport info - Weather Widget Weather App Be up to date at all times with Weather & Radar’s free app! Always know...
Top 3 Ad Creative of Tiempo & Radar
Ad Details ：
Headline ：Radar de lluvia y tormentas
Text ：¡Tiempo de primavera! Disfruta de la previsión más fiable ️ Previsión horaria, diaria y a 14 días para España y el mundo
Basic Info of Top 3 Ad Creative
|Dimensions||1200 x 1200||1080 x 1794||1200 x 628|
Through the above analysis, we can see that the most effective channel for Tiempo & Radar in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Tiempo & Radar’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tiempo & Radar, you can click the app name below to view related reports.