Tower Run Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tower Run's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tower Run.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tower Run
App Name : Tower Run
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : VOODOO
Publisher : Instagram,Facebook,HuffPost - Daily Breaking News & Politics,Real Billiards 2015,La pétanque,USA Weather forecast
Total creative ads during the time period : 1,886
Duration : 427
Popularity : 351,168
Check ASO Keywords of Tower Run
2. Tower Run’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Tower Run in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tower Run in the recent period. As of 2021-05-27, among the Tower Run‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 94.74%, Playable Ads category's proportion is 0.0%, Image category's proportion is 5.26%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Tower Run's the proportion of networks impressions are placed like this:
Mobvista's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, Tower Run‘s network with the most ads is Mobvista and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Tower Run
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tower Run. We can see some advertising trends.
Top 1 Ad Creative of Tower Run
Ad Details ：
Headline ：Tower Run
Text ：Tap at the right time to make a tower of humans....
Top 2 Ad Creative of Tower Run
Ad Details ：
Headline ：Tower Run
Text ：Tap at the right time to make a tower of humans....
Top 3 Ad Creative of Tower Run
Ad Details ：
Headline ：Tower Run
Text ：Grow your tower
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 339 | 337 | 352 |
| Popularity | 990 | 990 | 965 |
| Dimensions | 720 x 1280 | 720 x 1280 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | Mobvista | Mobvista | Mobvista |
| Related Ads | 2 | 2 | 3 |
| Countries | United Kingdom,Australia,United States,Canada | Canada,United States,United Kingdom,Australia | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Tower Run in recent advertising is Mobvista, and the main creative type is Video.
In conclusion: The above is a free Tower Run's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tower Run, you can click the app name below to view related reports, or you can find more info in ASOTools.