TrueYou Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the TrueYou’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TrueYou.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of TrueYou

App Name : TrueYou

Logo

TrueYou-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : TRUE DIGITAL & MEDIA PLATFORM COMPANY LIMITED

Publisher : Gardenscapes,30 Day Fitness Challenge - Workout at Home,Tap Tap Music-Pop Songs,MySQL QueryDB Client,Assistant for Android,Alarm Clock,APUS MSG Center - management,Ant Smasher by Best Cool Fun Games

Total creative ads during the time period : 114

Duration : 508

Popularity : 6,510

2. TrueYou’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser TrueYou in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of TrueYou in the recent period. As of 2020-09-01, among the TrueYou‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-01, TrueYou’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Instagram’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-01, TrueYou‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of TrueYou

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TrueYou. We can see some advertising trends.

Top 1 Ad Creative of TrueYou

Ad Details :

Headline :ทรูพอยท์ คะแนนแห่งความสุข

Text :ัรับสิทธิประโยชน์จากทรูพอยท์ คลิก

Top 2 Ad Creative of TrueYou

Ad Details :

Headline :รับเน็ตฟรีที่ทรูยู ได้ทุกเดือน

Text :ลูกค้าบุคคลทรู คอร์ปอเรชั่นทรูมูฟ เอชทรูวิชั่นส์ทรูออนไลน์ทรูสมาร์ทช้อยส์ทรูมันนี่ทรูยูช้อปลูกค้าองค์....

Top 3 Ad Creative of TrueYou

Ad Details :

Headline :รับเน็ตฟรีที่ทรูยู ได้ทุกเดือน

Text :Caption: รู้ยัง! ไม่ต้องรอเน็ตหมด อดดูหนังโปรด ก็กดรับ 'เน็ตฟรี' ได้ทุกเดือน ที่ 'ทรูยู' นะจ๊ะ รับเน็ตฟรีสูงสุดถึง 3.2 GBs/ เดือน คลิกเลย http://bit.ly/2GVhuKk ไม่ได้ฟรีแค่เน็ตนะ ได้ทั้งโทรฟรี, sms ฟรี, wifi ฟรี หรืออัพเกรดทรูวิชันส์ #ฟรีทุกเดือน

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 30 27 1
Popularity 145 131 117
Dimensions 2048 x 2048 600 x 314 1200 x 628
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Thailand Thailand Thailand
Language Thai Thai Thai

Through the above analysis, we can see that the most effective channel for TrueYou in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free TrueYou’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to TrueYou, you can click the app name below to view related reports.