TV 2 PLAY Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the TV 2 PLAY’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TV 2 PLAY.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of TV 2 PLAY

App Name : TV 2 PLAY


TV 2 PLAY-SocialPeta

OS : iOS

Network : Instagram,Facebook

Developer : TV 2 Danmark A/S

Publisher :

Total creative ads during the time period : 53

Duration : 464

Popularity : 2,526

2. TV 2 PLAY’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser TV 2 PLAY in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of TV 2 PLAY in the recent period. As of 2020-09-02, among the TV 2 PLAY‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-02, TV 2 PLAY’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-02, TV 2 PLAY‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of TV 2 PLAY

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TV 2 PLAY. We can see some advertising trends.

Top 1 Ad Creative of TV 2 PLAY

Ad Details :

Headline :Fødderne op - se serier med os

Text :Det er svært at få en pause fra hverdagen for tiden

Top 2 Ad Creative of TV 2 PLAY

Ad Details :

Headline :TV 2 PLAY

Text :Maria og Bea er klar til at indtage verden✨ Følg dem TV 2 PLAY

Top 3 Ad Creative of TV 2 PLAY

Ad Details :

Headline :TV 2 PLAY

Text :Hvorfor forsøge at bevæge dig ud i verden, når du kan se alle afsnit af Maria og Bea på TV 2 PLAY?💁‍♀️

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 6 3
Popularity 59 58 57
Dimensions 640 x 640 1080 x 1080 720 x 900
Creative Type Video Video Video
Network Facebook Instagram Instagram
Related Ads 1 71 49
Countries Denmark Denmark Denmark
Language NA NA NA

Through the above analysis, we can see that the most effective channel for TV 2 PLAY in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free TV 2 PLAY’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to TV 2 PLAY, you can click the app name below to view related reports.