Uber Eats: Local Food Delivery Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Uber Eats: Local Food Delivery’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Uber Eats: Local Food Delivery.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Uber Eats: Local Food Delivery

App Name : Uber Eats: Local Food Delivery

Logo

Uber Eats: Local Food Delivery-SocialPeta

OS : Android

Network : Audience Network,Facebook,Google Ads(Admob)

Developer : Uber Technologies, Inc.

Publisher : TalkU Free Calls +Free Texting +International Call,Treehouse Table,Toolwiz Photos - Pro Editor,SHAREit - Transfer Share,Talkray - Free Chats Calls,Vegan Recipes Free,True Mobile Caller ID Locator Call Blocker,Korean Food Recipes - 10k Recipes,BeautyPlus - Easy Photo Editor Selfie Camera

Total creative ads during the time period : 88,660

Duration : 1,664

Popularity : 4,981,714

2. Uber Eats: Local Food Delivery’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Uber Eats: Local Food Delivery in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Uber Eats: Local Food Delivery in the recent period. As of 2020-09-07, among the Uber Eats: Local Food Delivery‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 15.52%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 27.59%, Carousel category’s proportion is 56.9%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Uber Eats: Local Food Delivery’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 55.36%,

Instagram’s proportion is 28.05%,

Messenger’s proportion is 16.59%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Uber Eats: Local Food Delivery‘s network with the most ads is Facebook and its proportion is 62.07%.

3. Top 3 Ad Creative Analysis of Uber Eats: Local Food Delivery

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Uber Eats: Local Food Delivery. We can see some advertising trends.

Top 1 Ad Creative of Uber Eats: Local Food Delivery

Ad Details :

Headline :NoLa Cookie Co.

Text :Use your Uber account to order delivery from Nola Cookie Co. in New Orleans. Browse the menu, view popular items, and track your order.

Top 2 Ad Creative of Uber Eats: Local Food Delivery

Ad Details :

Headline :NoLa Cookie Co.

Text :Use your Uber account to order delivery from Nola Cookie Co. in New Orleans. Browse the menu, view popular items, and track your order.

Top 3 Ad Creative of Uber Eats: Local Food Delivery

Ad Details :

Headline :NoLa Cookie Co.

Text :Use your Uber account to order delivery from Nola Cookie Co. in New Orleans. Browse the menu, view popular items, and track your order.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 370 370 370
Popularity 999 999 999
Dimensions 1440 x 755 550 x 288 1080 x 566
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Uber Eats: Local Food Delivery in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Uber Eats: Local Food Delivery’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Uber Eats: Local Food Delivery, you can click the app name below to view related reports.