UP Express Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the UP Express’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps UP Express.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of UP Express

App Name : UP Express

Logo

UP Express-SocialPeta

OS : iOS

Network : Facebook,Instagram,Twitter

Developer : Bytemark, Inc.

Publisher :

Total creative ads during the time period : 14

Duration : 410

Popularity : 1,379

2. UP Express’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser UP Express in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of UP Express in the recent period. As of 2020-08-29, among the UP Express‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, UP Express’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

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’s proportion is .

In the date of 2020-08-29, UP Express‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of UP Express

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of UP Express. We can see some advertising trends.

Top 1 Ad Creative of UP Express

Ad Details :

Headline :UP Express Trains | Transportation from Pearson Airport to Downtown Toronto in 25 minutes

Text :So sad to leave Toronto, but when I come back, I will use the Union Pearson Express again from the airport to the city! Only 25 minutes, every 15 min, and so convenient! #UPTOurGuide

Top 2 Ad Creative of UP Express

Ad Details :

Headline :UP Express Trains | Transportation from Pearson Airport to Downtown Toronto in 25 minutes

Text :UP UP & AWAY! Taking the Union Pearson Express from Pearson Airport to downtown Toronto in just 25 minutes, it's seriously so convenient! With rides every 15 minutes I'm not wasting any time when it comes to getting that POUTINE! #UPTOurGuide

Top 3 Ad Creative of UP Express

Ad Details :

Headline :See all 40+ safety measures

Text :Help protect others by wearing face coverings. It’s the latest must-have travel accessory.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 4 3 23
Popularity 432 227 109
Dimensions 1487 x 2048 1278 x 2048 426 x 426
Creative Type Image Image Video
Network Facebook Facebook Facebook
Related Ads 6 7 1
Countries Panama Honduras United Kingdom,Canada,United States,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for UP Express in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free UP Express’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to UP Express, you can click the app name below to view related reports.