VALÚ Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the VALÚ’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps VALÚ.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of VALÚ

App Name : VALÚ

Logo

VALÚ-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Telekom Slovenije

Publisher :

Total creative ads during the time period : 20

Duration : 425

Popularity : 1,738

2. VALÚ’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser VALÚ in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of VALÚ in the recent period. As of 2020-09-06, among the VALÚ‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, VALÚ’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 25.0%,

Audience Network’s proportion is 25.0%,

Instagram’s proportion is 25.0%,

Messenger’s proportion is 25.0%,

’s proportion is .

In the date of 2020-09-06, VALÚ‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of VALÚ

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of VALÚ. We can see some advertising trends.

Top 1 Ad Creative of VALÚ

Ad Details :

Headline :Prenesite VALÚ, pametno denarnico

Text :VALÚ je pametna denarnica in napredna izkušnja pametnega življenja. Je več kot le sistem plačevanja in identifikacije, je celovita storitev, ki mobitel spreminja v priročen in resnično pameten dostop do vsega, kar potrebujete v sodobnem urbanem življenju. Poenostavite svoje življenje z apli...

Top 2 Ad Creative of VALÚ

Ad Details :

Headline :VALÚ

Text :Se ti je že usidral v male možgane? Potem je zadnji čas, da se ti usidra še v telefon! Prenesi aplikacijo in plačuj hitreje, kot si lahko zabrundaš VALÚ! ➡ http://ts.si/valu-app #valudenarnica

Top 3 Ad Creative of VALÚ

Ad Details :

Headline :Telekom Slovenije

Text :Ko imaš VALÚ na svojem mobitelu, je vse preprosto ! Preprosto plačuješ, razdeliš račun, pošiljaš denar in mnogo več . In seveda je tudi prenos aplikacije povsem preprost

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 27 15 10
Popularity 133 85 70
Dimensions 1200 x 1200 1280 x 720 720 x 720
Creative Type Image Video Image
Network Facebook Instagram Facebook
Related Ads 1 1 1
Countries Slovenia Slovenia Slovenia
Language NA NA NA

Through the above analysis, we can see that the most effective channel for VALÚ in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free VALÚ’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to VALÚ, you can click the app name below to view related reports.