Varo: Save money with a no fee mobile bank account Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Varo: Save money with a no fee mobile bank account’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Varo: Save money with a no fee mobile bank account.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Varo: Save money with a no fee mobile bank account

App Name : Varo: Save money with a no fee mobile bank account

Logo：

OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Varo Money, Inc.

Publisher : UC Mini- Best Tube Mate Fast Video Downloader,Video Collage Maker,Treehouse Table,All Recipes Free,Korean Food Recipes - 10k Recipes,Text Free: WiFi Calling App,Sweet Selfie Camera:Beauty cam,photoselfie editor,30 Day Fitness Challenge - Workout at Home,TalkU Free Calls +Free Texting +International Call

Total creative ads during the time period : 697

Duration : 614

Popularity : 62,070

2. Varo: Save money with a no fee mobile bank account’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Varo: Save money with a no fee mobile bank account in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Varo: Save money with a no fee mobile bank account in the recent period. As of 2020-09-06, among the Varo: Save money with a no fee mobile bank account‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 27.27%, Carousel category’s proportion is 72.73%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Varo: Save money with a no fee mobile bank account’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 98.62%,

Instagram’s proportion is 1.38%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Varo: Save money with a no fee mobile bank account‘s network with the most ads is Facebook and its proportion is 81.82%.

3. Top 3 Ad Creative Analysis of Varo: Save money with a no fee mobile bank account

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Varo: Save money with a no fee mobile bank account. We can see some advertising trends.

Top 1 Ad Creative of Varo: Save money with a no fee mobile bank account

Ad Details ：

Headline ：This is not a prepaid card

Text ：Every Varo Bank Account comes with a Varo Visa® Debit Card.

Top 2 Ad Creative of Varo: Save money with a no fee mobile bank account

Ad Details ：

Headline ：No-fee banking

Text ：At Varo, we don’t charge you any fees to bank with us. After all, it’s your money.

Top 3 Ad Creative of Varo: Save money with a no fee mobile bank account

Ad Details ：

Headline ：Early Direct Deposit.

Text ：$0 fees at AllPoint ATMs.

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Varo: Save money with a no fee mobile bank account in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free Varo: Save money with a no fee mobile bank account’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Varo: Save money with a no fee mobile bank account, you can click the app name below to view related reports.

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