Volotea Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Volotea’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Volotea.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Volotea

App Name : Volotea



OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Volotea

Publisher :

Total creative ads during the time period : 20

Duration : 268

Popularity : 3,942

2. Volotea’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Volotea in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Volotea in the recent period. As of 2020-08-25, among the Volotea‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-25, Volotea’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-25, Volotea‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Volotea

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Volotea. We can see some advertising trends.

Top 1 Ad Creative of Volotea

Ad Details :

Headline :

Text :Per la tua estate 2020 prenota subito con #Volotea il tuo volo diretto da Ancona ad #Olbia all’insegna di sole, mare cristallino e spiagge bianchissime! 🌞🏖🐠 A partire da Giugno, ogni venerdì e domenica. ✈️

Top 2 Ad Creative of Volotea

Ad Details :

Headline :Direct flights from 9€

Text :Are you going to miss your summer? Fly to charming beaches without leaving your country.

Top 3 Ad Creative of Volotea

Ad Details :

Headline :Volotea

Text :Θα χάσεις το καλοκαίρι σου; Η Μύκονος, η Σαντορίνη, το Ηράκλειο, η Κέρκυρα, η Ρόδος, σε περιμένουν! Κάνε τώρα κράτηση από 9 €

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 7 10
Popularity 121 63 60
Dimensions 720 x 378 1080 x 1080 640 x 640
Creative Type Image Image Image
Network Facebook Facebook Instagram
Related Ads 1 1 2
Countries San Marino,Italy Greece Greece,Cyprus
Language Italian English NA

Through the above analysis, we can see that the most effective channel for Volotea in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Volotea’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Volotea, you can click the app name below to view related reports.