What's On Friday Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the What's On Friday’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps What's On Friday.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of What's On Friday

App Name : What's On Friday

Logo

What's On Friday-SocialPeta

OS : iOS

Network : Twitter,Facebook,Messenger

Developer : Vincent Frei

Publisher :

Total creative ads during the time period : 4

Duration : 77

Popularity : 212

2. What's On Friday’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser What's On Friday in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of What's On Friday in the recent period. As of 2020-08-30, among the What's On Friday‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, What's On Friday’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Messenger’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-30, What's On Friday‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of What's On Friday

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of What's On Friday. We can see some advertising trends.

Top 1 Ad Creative of What's On Friday

Ad Details :

Headline :What's On Friday

Text :‎What's On Friday is your guide to help you to find your series and movies into the streaming world (Amazon Prime Video, Apple TV+, Netflix, Disney+ and more). We offer daily news, trailers, exclusive interviews and a weekly selection.

Top 2 Ad Creative of What's On Friday

Ad Details :

Headline :What's On Friday

Text :‎What's On Friday is your guide to help you to find your series and movies into the streaming world (Amazon Prime Video, Apple TV+, Netflix, Disney+ and more). We offer daily news, trailers, exclusive interviews and a weekly selection.

Top 3 Ad Creative of What's On Friday

Ad Details :

Headline :

Text :We are very proud and happy to announce the launch of our smartphone app for #Android and #iOS! So you won't miss any of our news, interviews and weekly selections! https://t.co/kW5PypCCIS https://t.co/44LQrVPAke

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 3 3 1
Popularity 55 55 51
Dimensions 1920 x 1280 1920 x 1280 1200 x 800
Creative Type Image Image Image
Network Facebook Messenger Twitter
Related Ads 1 1 1
Countries Germany,France Germany,France United States,Australia,Canada,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for What's On Friday in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free What's On Friday’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to What's On Friday, you can click the app name below to view related reports.