Woolworths (Pty) Ltd Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Woolworths (Pty) Ltd's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Woolworths (Pty) Ltd.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Woolworths (Pty) Ltd

App Name : Woolworths (Pty) Ltd

Logo

Woolworths (Pty) Ltd-SocialPeta

OS : iOS

Network : Facebook,Instagram,Google Ads(Admob)

Developer : Woolworths Financial Services

Publisher : Instagram,Facebook,Jobs in New Zealand - Auckland Jobs,Fotor - Photo Editor&Collage,塔罗占卜 - 准到你不信,脱出ゲーム Autumn House,AirBrush: Easy Photo Editor

Total creative ads during the time period : 3,055

Duration : 1,833

Popularity : 237,704

Check ASO Keywords of Woolworths (Pty) Ltd

2. Woolworths (Pty) Ltd’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Woolworths (Pty) Ltd in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Woolworths (Pty) Ltd in the recent period. As of 2021-03-15, among the Woolworths (Pty) Ltd‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Woolworths (Pty) Ltd's the proportion of networks impressions are placed like this:

Instagram's proportion is 100.0%,

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In the date of 2021-03-15, Woolworths (Pty) Ltd‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Woolworths (Pty) Ltd

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Woolworths (Pty) Ltd. We can see some advertising trends.

Top 1 Ad Creative of Woolworths (Pty) Ltd

Ad Details :

Headline :Grocery Shopping Just Got Easier

Text :Woolies Click & Collect!
Order Woolies groceries and essentials online and collect your items from Woolworths Scottburgh at a time that works for you. They'll have your order ready & waiting.

Top 2 Ad Creative of Woolworths (Pty) Ltd

Ad Details :

Headline :Grocery Shopping Just Got Easier

Text :Woolies Click & Collect!
Order Woolies groceries and essentials online and collect your items from Woolworths Westvillle Mall at a time that works for you. They'll have your order ready & waiting.

Top 3 Ad Creative of Woolworths (Pty) Ltd

Ad Details :

Headline :Woolies Exceptional Quality™, New Lower Prices, Every Day

Text :We've lowered our prices across our entire fresh chicken range, so you can have more of the Woolies Quality™ you love at prices you can afford.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 19 19 108
Popularity 569 534 476
Dimensions 600 x 600 600 x 600 600 x 600
Creative Type Image Image Image
Network Facebook Instagram Instagram
Related Ads 69 71 2
Countries Canada,United Kingdom,Australia,United States Canada,Australia,United Kingdom,United States United States,Australia,United Kingdom,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Woolworths (Pty) Ltd in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Woolworths (Pty) Ltd's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Woolworths (Pty) Ltd, you can click the app name below to view related reports, or you can find more info in ASOTools.