Yandex.Maps Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Yandex.Maps's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Yandex.Maps.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Yandex.Maps

App Name : Yandex.Maps

Logo

Yandex.Maps-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : Yandex LLC

Publisher : ATH Airport,Village City Island Simulation,GeoActivity Rigs,Navi for a walk,GPS Data Smart,数字车速表 - GPS速度追踪器,日本交通路线搜索助手,北京地铁地图 (Explore Beijing),Explore Taipei

Total creative ads during the time period : 529

Duration : 879

Popularity : 22,059

Check ASO Keywords of Yandex.Maps

2. Yandex.Maps’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Yandex.Maps in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Yandex.Maps in the recent period. As of 2021-04-21, among the Yandex.Maps‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-21, Yandex.Maps's the proportion of networks impressions are placed like this:

Facebook's proportion is 62.5%,

Instagram's proportion is 37.5%,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-04-21, Yandex.Maps‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Yandex.Maps

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Yandex.Maps. We can see some advertising trends.

Top 1 Ad Creative of Yandex.Maps

Ad Details :

Headline :Установить Яндекс.Карты

Text :

Top 2 Ad Creative of Yandex.Maps

Ad Details :

Headline :Расписание автобусов в Картах

Text :Маршруты автобусов в Картах

Top 3 Ad Creative of Yandex.Maps

Ad Details :

Headline :Ваш маршрут озвучит Рената Литвинова

Text :Ваш маршрут озвучит Рената Литвинова🤩

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 75 28 5
Popularity 569 136 59
Dimensions 224 x 400 288 x 512 640 x 640
Creative Type Video Image Video
Network Facebook Google Ads(Admob) Instagram
Related Ads 1 1 1
Countries Russia Russia Russia
Language Russian Russian NA

Through the above analysis, we can see that the most effective channel for Yandex.Maps in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Yandex.Maps's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Yandex.Maps, you can click the app name below to view related reports, or you can find more info in ASOTools.